Commission Factory & AGL Energy Ignite Strategic Partnership To Empower Australian Energy Consumers
Concerned by global warming yet ran the fans non-stop over summer? Add to the guilt with this read.
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From Passive To Participatory, The Evolution Of Experiential Activations
Thought experiential activations were all about getting clients tanked up on mid-strength beer? Think again.
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Tealium’s Kieran Smith: ‘DMPs No Longer Offer Marketers Value Like A CDP’ But Switching Could Bring Unprecedented Benefits
With DMPs, CDPs & more, we've got all the TLAs in this story (that's a three-letter acronym, if you were wondering).
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Why Automatic Content Recognition Is A Game-Changer For Advertisers
Automatic content recognition set to change the game for adland, just like the metaverse, web3 and AI.
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The ‘Golden Rule’ To Navigating Customer Loyalty
Wonder what Confucius & Buddha thought about Qantas' frequent flyer scheme? Find out here!
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Rethink Ink: Reaching The Highflyers
Wonder what the world is like for those who turn left on aeroplanes? Discover it here.
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How Using Clean Data & Generative AI Can Create ‘Marketing Magic’
Clean data, obviously, far better for marketing than dirty data, which sounds like a dodgy office-based video tape.
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“Lean On Our Team To Help You Find An Audience”: Why Understanding Audience Engagement Is Essential In Journalism
Engaging the audience is critical to journos, apparently. We'd thought self-loathing & alcoholism were key.
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GroupM Nexus CEO Ryan Menezes: ‘We Talk About Tech, Data & AI But We’re Still A People Business’
B&T was asking Menezes the important questions: red or white? And arancini balls or awkward-to-eat lamb kofta?
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Klaviyo’s 2024 Consumer Trends Report: What Brands Need To Know About Getting Personalisation Right
Here's everything you need to know about getting personalisation right, [Insert reader name].
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Teads Expands Exclusive Global Partnership With LG Ad Solutions For CTV Native Inventory In Australia & New Zealand
Life's Good indeed for Teads bosses on the back of this LG partnership.
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All About Attribution: Commission Factory Releases New eBook
Ever wanted to dive deep into channel attribution? Consider this the perfect springboard.
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Why carsales Is Changing The Pipeline Of Women In Technology
Thought working at carsales would be as blokey as VB longneck and a pack of Winnie Blues? You're dead wrong.
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Taking Commerce Media To The Next Level With Audience Extension & Offsite Advertising
One to read if you're ambitious and want to be at the industry's forefront. Slackers get back to your cat videos.
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StackAdapt’s Liam McCarten: AI Will Deliver Results for Marketers
To be clear: AI will drive results for marketers but won't actually drive them - they'll still need a car to get around.
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Trailblazers & Pioneers: Komo Celebrates Women’s Impact In Technology
We look at 5 inspiring women from across the tech industry here, bet you'll never guess who's on the list!
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GoTransit Media Group Bolsters Indie Agency Team
Thankfully everyone in the team is roughly the same height or this photo shoot could have been really awkward.
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Creativity, Advertising & Design: Making Pathways For Equitable Change
Bonzai's Pooja Kulkarni with a timely piece on the importance of diversity in product development.
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