The television industry is celebrating the digital age as well-known TV executives and talent gather at Parliament House on Wednesday, March 26 to celebrate the future of digital television.
Check out the release below.
"TV INDUSTRY GATHERS IN CANBERRA TO CELEBRATE THE FUTURE OF DIGITAL TV
Some of Australia’s most loved TV talent will gather with senior network executives and politicians at Parliament House in Canberra on Wednesday, 26 March to celebrate the future of digital television.
The event, hosted by Free TV, Freeview and network CEOs, will be the first time the industry has gathered on such a scale for many years and marks the next phase in the evolution of Australian free-to-air digital television.
Free TV Chairman, Harold Mitchell, said the event is an opportunity to celebrate the unique role free-to-air television plays in Australians’ lives.
Mr Mitchell said: “While there are more platforms than ever providing news and entertainment, Free TV remains the no 1 choice for the vast majority of Australian viewers.”
“Broadcasters are responding to the digital challenge by giving viewers what they want; more choice and more great Australian content,” Mr Mitchell said.
The event will also provide a ‘first look’ at the next innovation for the free-to-air digital platform, FreeviewPlus. FreeviewPlus uses hybrid TV technology which seamlessly combines broadband and broadcast TV.
It will deliver the most advanced, user-friendly free-to-air EPG experience, with catch-up services accessed on TV screens for the first time and enable the networks to introduce a range of new broadband services.
Freeview Chairman, Kim Dalton, said: “Viewers will be able to access and enjoy a very sophisticated and yet easy-to-use free-to-air TV service.”
“We are definitely in an exciting new era of television and the imminent launch of Freeview Plus is only one of the many benefits viewers can expect.” Mr Dalton said."
Please login with linkedin to comment
Consumer shifts in how and where people buy products evolved significantly during the COVID-19 pandemic, creating new opportunities for retailers to use new channels, fulfilment strategies and payment options, according to the results of a new survey out today from BigCommerce and PayPal. While a majority of the 3,000 consumers surveyed from the United States, United Kingdom […]
The brainchild of co-founders Gina Williams-Folau (main photo) and Greer Bland, the talent agency Liquorice was born out of a desire to make things easier for brand managers. Liquorice offers social talent for brands wanting to hit the sweet spot with Kiwi audiences. Launching with a roster of big names on board including Millie Elder-Holmes, Athena […]
9000 Western Australians experiencing homelessness are about to face cold winter nights. To call for donations to the 2021 Winter Appeal, Anglicare WA has released a chilling video with renowned actor Liam Graham, best known for his starring roles in Greenfield and The Heights, experiencing mild hypothermia after spending one hour in a commercial freezer. […]
Blackmagic Design has shared how its products were used to shoot the latest commercial campaign for Chris Hemsworth’s fitness training app, Centr. The new campaign, which promotes the progressive 10 week workout plan ‘Power’ replicates the same protocols used to prepare the actor for his latest appearance in the upcoming Marvel franchise film, Thor: Love […]
Airtasker has chosen leading independent digital growth consultancy, Webprofits as a strategic partner to help them expand to new markets. Following a successful IPO in early 2021, Airtasker set its sights on the next strategic objective — expansion and growth in the UK market. After careful review, they partnered with the growth marketing specialists at […]
Cresta Awards has announced that despite having a few more weeks before entries close, this year’s Cresta Awards has surpassed its entries for the whole 2019 Season. Cresta sees this as evidence, not just of evolution in its own awards but of a wider measure of industry confidence and resilience in many markets. The awards […]