Trafalgar is strengthening its team with the appointment of new head of marketing Vera Straubinger.
Straubinger (featured image) joins Trafalgar after seven years at Suncorp, most recently as its group brand strategy lead, and prior to that delivering the re-brand for Virgin Australia as brand specialist.
Straubinger also has extensive experience consulting and working agency-side in the UK with clients such as Virgin Atlantic, Virgin Mobile and Bentley.
She is a passionate brand specialist who’s love of travel has lead her back to the travel industry.
Results focused and forward-thinking, Straubinger is dually experienced in delivering strong marketing outcomes for large public and private sector organisations across a wide range of industries in Australia and internationally.
Trafalgar managing director, Jason Wolf said: “I am delighted to welcome Vera to the Trafalgar team.
“Her significant experience working with high profile brands, to deliver large-scale projects and marketing platforms that achieve results are a real asset to our team.
“What really stood out is that she is a confident people leader and hands-on team player with a track record for innovative thinking and proven results, which is at the core of everything we do at Trafalgar.”
Wolf added: “We are very much looking forward to having her on board and introducing her to our valued trade partners.”
If you’ve been watching the Olympics these past few days, chances are you’ve probably come across the talent that is US gymnast Simone Biles. Biles has encapsulated viewers with her athletic jumps, flips and all-around gymnastic genius. As a result, Biles has also dominated social media feeds, with fans pouring out their admiration for the […]
A study conducted by the University of Queensland has claimed that the social media app TikTok needs to create regulations around vaping. Researchers at the University of Queensland analysed and evaluated the content of over 800, of TikToks most viewed vaping videos. Collectively the TikToks amassed over one billion views. The study found that 63 […]
ESPN and the National Basketball League have extended their broadcast partnership for a further three seasons as part of an expanded television rights package. ESPN and the National Basketball League announce a new expanded agreement that will run for three seasons, until the end of the 2023/24 NBL season. The landmark broadcast deal comes with […]
Sydney-based co-working startup, Workit Spaces, announced today the launch of ‘Beyond The Store’, a six-part web series to uncover the smarts and passion behind successful Australian eCommerce businesses. Workit Spaces has gone where no other coworking hub has gone before, by investing over $100,000 to tell the stories of six Australian eCommerce businesses and how […]
In light of the prolonged lockdown occurring throughout New South Wales, Semi Permanent Sydney has announced new dates for this year’s festival. It will now take place between 17-19 November 2021 at Carriageworks. “Our mission, always, is to craft the best and most valuable experience for both our speakers and audience, and to ensure the […]
Acast, the independent power source of podcasting has teamed up with Comscore to provide brand suitability controls for brands advertising through the Acast Marketplace. This new innovation is part of a global partnership with Comscore, and will be available to all advertisers working with Acast Australia and New Zealand. The brand suitability solutions offered by […]
Social media management solutions company Hootsuite, has announced that Maggie Lower has joined the company as chief marketing officer. Lower will own the brand’s overall global strategy, demand generation, communications, and events. Prior to joining Hootsuite, Lower was the global chief marketing officer at Cision, the first chief marketing officer at TrueBlue, and has held […]