B&TB&TB&T
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Search
Trending topics:
  • Cairns Crocodiles
  • Nine
  • Seven
  • Federal Election
  • Pinterest
  • AFL
  • AI
  • News Corp
  • Married At First Sight
  • NRL
  • Channel 10
  • Cairns Hatchlings
  • WPP
  • oOh!Media
  • Anthony Albanese
  • Ten
  • Special
  • TV Ratings
  • Radio Ratings
  • Sports Marketing

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
Reading: There’s A Giant Hot Cross Bun House In Sydney Today
Share
B&TB&T
Subscribe
Search
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Follow US
  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
B&T > There’s A Giant Hot Cross Bun House In Sydney Today
FeaturedMarketing

There’s A Giant Hot Cross Bun House In Sydney Today

Staff Writers
Published on: 26th March 2015 at 11:20 AM
Staff Writers
Share
2 Min Read
  • stayz4
  • hcb3
  • hcb2
  • hcb1
  • hcb7
  • hcb5
SHARE

Peckish people near Customs House in Sydney today may be enticed by a whiff of Hot Cross Buns.

That’ll be because of the giant Hot Cross Bun house that’s been erected in front of the iconic Australian landmark.

The Bun house was created by holiday accommodation company, Stayz, in a bid to show they can offer holiday-goers more than just a room. They can offer a whole house.

The doughy dwelling took more than 80 hours to build and has six thousand fresh baked buns stuffed within it.

Amee Evans, traveller marketing manager at Stayz Australia, commented: “As Australia’s largest holiday home rental website, with over 45,000 houses in over 1,700 locations nationwide, we loved the idea of creating a whole house made out of hot cross buns. The activation allows us to showcase that, unlike many other forms of accommodation options, we offer consumers whole houses guaranteed to give a unique experience.

“We’re committed to further growing our established and much-loved domestic brand to ensure that we continue to inspire domestic travel and communicate Stayz’s point of difference – offering consumers whole holiday homes rather than just  rented rooms.”

There are edible portions of the house and Stayz has a number of people handing out the decadent buns around the place too, but be quick as it’s only up until 9pm tonight.

The #StayzBun is the first of many activations Stayz has planned throughout the year.

Credits:

Traveller Marketing team Stayz

Adhesive PR – Strategy, creative, implementation

Brightworks – Content

Join more than 30,000 advertising industry experts
Get all the latest advertising and media news direct to your inbox from B&T.

No related posts.

TAGGED: Clemenger BBDO Sydney, spam
Share
Staff Writers
By Staff Writers
Follow:
Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

Latest News

Seven West Media’s News Boss Departs To Lead Perth Bears
15/05/2025
Cairns Is Booming, Your Business Could Too
15/05/2025
TV Ratings (14/05/2025): Home & Away Drama Keeps The Drama Rolling On Quiet Ratings Night
15/05/2025
Paramount+, Volvo Cars, Stayz & Hahn Among Val Morgan Cinema Partners On Mission: Impossible 8
15/05/2025
//

B&T is Australia’s leading news publication magazine for the advertising, marketing, media and PR industries.

 

B&T is owned by parent company The Misfits Media Company Pty Ltd.

About B&T

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise

Top Categories

  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Opinion
  • Technology
  • TV Ratings

Sign Up for Our Newsletter



B&TB&T
Follow US
© 2025 B&T. The Misfits Media Company Pty Ltd. All Rights Reserved.
Welcome Back!

Sign in to your account

Register Lost your password?