The Virtual Conference Network, an Australian-founded disruptive alternative to video conferencing, has today launched to provide risk mitigation, improved flexibility, new post-event revenue streams, and optimal cost-effectiveness to conference organisers, business leaders and peak bodies.
With over 20 years of first-hand experience with the high-risk and costly ways of delivering traditional conferences, co-founders Alex Paine and Frank Buckle purposely designed and built The Virtual Conference Network to help conference organisers lower costs and take greater control over content development, delivery and monetisation.
Particularly during the current climate as many large-scale in-person conferences have been cancelled or needed to be retrofitted to online formats, the platform provides an effective alternative for business leaders needing to genuinely engage with their staff, customers and partners, as well as for peak bodies needing to run membership events and training while tracking and issuing CPD/CPE credits.
The Virtual Conference Network CEO and co-founder Alex Paine said: “Conference organisers have long struggled with shrinking audience attention spans and availability, among the rising costs of equipment and venue hire. In 2020, these pressures have skyrocketed and the financial risks are considerable. They now need to mitigate the impact on uninsurable event cancellations, develop and deliver content online, flexibly juggle time zones, edit content post-event, as well as adapt to growing demand for hybrid events as the industry continues to shift over time.”
Amid the current uncertainty and as businesses prepare to emerge from the pandemic, there will be a high demand for conference tools that are adaptable, flexible and provide conference and event organisers with high control over how content is developed and delivered, as well as in-depth visibility and analysis of how content is consumed and requested.
Company CTO and co-founder Frank Buckle added: “Due to the acceleration of remote working, training and networking, we’ve seen first-hand both the possibilities and limits of the current video conferencing options. To successfully engage with audiences long-term, conference organisers and business leaders need to go beyond simply putting their content online. Our post-event content development and delivery, combined with our analytics tools, will enable a new level of personalised engagement and content access.”
The Virtual Conference Network allows businesses to deliver conferences Anytime, Anywhere. It is designed to assist conference owners with progressively returning to live conferences whilst still retaining an online service for virtual attendees, enabling increased overall revenue.
Paine concluded: “We’ve specifically built The Virtual Conference Network to address the current and future needs of conference organisers and business leaders and are excited to be helping them engage with audiences in completely new ways.”
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