The Future Is Female: Our Women in Media Finalists Breakfast 

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B&T, in partnership with Are Media, hosted a lavish breakfast to celebrate the finalists of our annual Women in Media Awards with an inspiring panel of speakers who discussed how the future is female without shying away from the realities of our still patriarchal society. 

While the gender pay gap rages on and research has found that the pandemic did impact women more than men.

The main takeaways from yesterday were inspiring, while there’s no doubt that we are still living in an unequal society. Are Media’s research showed that going forward women are vital in restoring our economy and creating a better world. 

This was just one of the key takeaways from the inspiring breakfast panel we hosted in partnership with Are Media, ahead of our eagerly awaited annual Women In Media Awards.

All the finalists were treated to a delicious breakfast in the picture-perfect surroundings of the Wisteria Room at Centennial Homestead, while Are Media presented exclusive global research defining the future for women. 

The research broke down four key drivers moving forward: 

  • While the economic fallout from the pandemic has disproportionately affected women, experts note that women are pivotal to the recovery and sustainability of the economy.
  • From pay and wealth to healthcare and housing, the gender gap continues to prevent the acceleration of economic gender parity.
  • Harnessing desires for inclusive communities, a more positive and affirmative approach to brand marketing is emerging.: 39% of The Insiders Community respondents said lack of age diversity and inclusion affects them personally. 
  • Changes in global demographics, including age, ethnicity, gender and sexuality, are bringing about significant social shifts.
    • : By 2025, the number of Australians aged 65 and over will overtake the number of children aged 0–14
    • : 25% of Generation Z globally expect to change their gender identity at least once during their lifetime

This was followed by a chat with Australia’s most influential and accomplished leaders as they discussed the implications of these trends and how women are reshaping the future of Australian politics. 

Teal representatives Allegra Spender, MP Zali Steggall, OAM MP, and Kylea Tink MP discussed the current political climates and their hopes and goals for women going forward. 

Steggall spoke about her move to politics and she said, “If you don’t have a seat at the table, then you are on the menu.”

Spender also highlighted the importance of ensuring your team is diverse saying, “Diversity helps make better decisions,” she said.

Meanwhile, Tink pointed out, “The government is at least eight years behind the commercial environment.” Basically, they are still using desktops and aren’t discussing AI. 

The conversations were robust, honest and thought-provoking. It proved to be a stimulating morning with both great food and food for thought. 




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