50,000 Riders Take To The Streets In Support Of Men’s Health

50,000 Riders Take To The Streets In Support Of Men’s Health
SHARE
THIS



Men aren’t always as proactive as they should be when it comes to their health – especially if it’s getting their prostate checked or opening up about their mental health.

This is why on Sunday September 25th, 2016, the roads of Australia and 82 other countries will be looking a whole lot more dapper, thanks to the 50,000+ motorcyclists that will be hitting the roads to raise donations and show their support for men’s health in The Distinguished Gentleman’s Ride (DGR).

DGR shines a light upon the unique motorcycles, fashion and ideals of a bygone era with participants adorning their snappiest formal wear and riding classic and custom motorcycles – such as cafe racers, bobbers, trackers and scramblers – to raise funds and awareness for prostate cancer research and male suicide prevention. The global organisers are inviting the public to make a donation and cheer on the participants upon their return to their final destinations.

In its first year The Distinguished Gentleman’s Ride in 2012 brought together over 2,500 riders across 64 cities worldwide. This year, a massive 50,000+ riders in over 500 cities around the world including New York, Rome and London will take part in this event founded in Sydney, in an effort to reach this year’s ambitious five million dollar fundraising target.

Proceeds will be invested in both local and global prostate cancer research as well as male suicide prevention programs by DGR’s charity partner, The Movember Foundation.

“We are just blown away by the traction and enormous support over the past four years. It’s fantastic to see so many different countries and cultures uniting together to raise awareness and  to offer the much needed support toward global prostate cancer research and suicide prevention programs” said Mark Hawwa, the founder of DGR.

“We encourage everyone to go and check out their local DGR event as it is spectacle to behold seeing these unique motorcycles paired with riders that are dressed to the nines” he added.

Now in it’s fourth year as a charity event, The Distinguished Gentleman’s Ride is at the forefront of encouraging men to take responsibility of their health, get checked and seek support. DGR and The Movember Foundation both share this common goal of giving more life to our fathers, sons, brothers and friends.

For more information or to make a donation please visit –www.gentlemansride.com

Please login with linkedin to comment

The Distinguished Gentleman’s Ride The Movember Foundation

Latest News

Is B2B Marketing Missing Its Emotional Touch?
  • Media

Is B2B Marketing Missing Its Emotional Touch?

B2B marketers could learn a thing or two from their B2C colleagues, argues WP Engine VP APAC sales Mark Randall in this guest post. It surprises me how many B2B organisations are not quite hitting the mark when it comes to reaching their audience. When talking directly to businesses, many brands are missing an opportunity […]

Opinion

by B&T Magazine

B&T Magazine
Burger King Trials Reusable Packaging
  • Media

Burger King Trials Reusable Packaging

Here's a top initiative from Burger King that does kinda sound like a slightly tedious Craig Reucassel documentary.

by B&T Magazine

B&T Magazine
Smarter Use Of Art & Science Stretch Auto Budgets Further
  • Media

Smarter Use Of Art & Science Stretch Auto Budgets Further

The majority of adverts uploaded to Facebook aren’t created for Facebook as its priority. This is causing huge inefficiencies and poor performance for brands, many of whom are facing up to shrinking budgets. Tom Phillips (main photo) managing director at Connecting Plots shares lessons from 12 campaigns they optimised for auto brands… It’s no secret […]

Opinion

by B&T Magazine

B&T Magazine
Young Guns Take The Lead With The First PRIA University Mentoring Program In NSW
  • Media

Young Guns Take The Lead With The First PRIA University Mentoring Program In NSW

On Wednesday, 21 October 2020, the PR industry was bolstered by the launch of the Public Relations Institute of Australia’s (PRIA) first University Mentoring Program in New South Wales, adapting the traditional face-to-face program to a virtual format for the first time. In collaboration with the University of Technology Sydney (UTS), the PRIA NSW Young […]

JCDecaux Teams Up With MyPayNow To Serve Real-Time Data
  • Media

JCDecaux Teams Up With MyPayNow To Serve Real-Time Data

JCDecaux has developed a dynamic digital campaign with live timetable data where commuters can access their money from MyPayNow while waiting for the bus. In an exclusive nationwide Out-Of-Home campaign, JCDecaux’s SMARTFRAME digital assets are broadcasting bus arrival times, letting commuters know how far away their next bus is – and just how easy it […]

Rokt Secures $US80M Series D Investment Round
  • Technology

Rokt Secures $US80M Series D Investment Round

Rokt has today announced an investment of US$80M. The capital will help accelerate research & development and support the expansion of its client base into new verticals and geographies as Rokt continues to make e-commerce smarter, faster, and better. The funding round was led by Rokt’s largest institutional shareholder TDM Growth Partners , and supported […]

Nature Invests In New Team Members And Innovation
  • Marketing

Nature Invests In New Team Members And Innovation

Leading strategic insights consultancy Nature today announced it has hired several key new team members and restructured senior roles to increase its focus on innovation, including new technology and data sources.

PayPal And Buy From The Bush Launch New Marketplace
  • Media

PayPal And Buy From The Bush Launch New Marketplace

PayPal Australia and Buy From The Bush have joined forces to launch a new online marketplace to showcase rural Australian small businesses in time for Christmas. The expanded partnership aims to build stronger connections between bush businesses and Australians in cities and suburbs across the country. The new Buy From The Bush Marketplace is an […]

Wednesday TV Wrap: Gruen Takes A 200K Hit
  • Media

Wednesday TV Wrap: Gruen Takes A 200K Hit

Gruen plummets 200,000 viewers in just one week. However, that's not to say Highway Patrol went up a similar amount.

by B&T Magazine

B&T Magazine
Philippe Krakowsky Named New IPG CEO
  • Advertising
  • Media

Philippe Krakowsky Named New IPG CEO

Philippe "Crackers" Krakowsky named new IPG global CEO. However, says he only uses Crackers on less formal occasions.