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Reading: The ABC Clinches Top Spot In Nielsen’s Digital News Rankings
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B&T > Media > The ABC Clinches Top Spot In Nielsen’s Digital News Rankings
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The ABC Clinches Top Spot In Nielsen’s Digital News Rankings

Staff Writers
Published on: 13th November 2020 at 10:15 AM
Edited by Staff Writers
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Featured image source: iStock/kokkai
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The national broadcaster has retained its place as the most visited digital news publisher in Australia, the latest Nielsen Digital Content Ratings show.

ABC news websites welcomed a unique audience of as many as 11.8 million people in October, followed by News Corp and Nine Entertainment websites.

News.com.au ranked second on the list with a with a unique audience of 10.8 million, followed by nine.com.au in third position—up from fifth on last month—with a unique audience of 9.9 million.

7NEWS ranked fourth with a unique audience of 9.5 million. While Daily Mail Australia ranked fifth with 9.4 million.

The Australian returned to the top ten with a unique audience of 3.3 million in October 2020.

The Nielsen Digital Content Ratings for October also showed that Australians spent a total of 40 million hours reading news content online during the month—up 39 per cent when compared to the same period in 2019.

With two months of the year still remaining, in 2020 year-to-date, Australians are spending an average of 46 per cent more time reading online news each month when compared to the same time last year.

You can check out the top ten list, in full, below.

Featured image source: iStock/kokkai

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Staff Writers
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Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

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