Ten chief content officer Beverley McGarvey has confirmed the network’s plans to begin offering a paid streaming service under the Ten umbrella by December.
Speaking to The Australian, McGarvey said of the launch, “It will most likely be December, possibly the last week of November, but unlikely.
Adding: “It will be very late this year.”
The service will be an Australian homegrown answer to the likes of Netflix and Amazon, and will likely position itself in direct competition to Nine’s Stan service.
CBS first announced Ten’s plans for a streaming service in May.
Tacked onto CBS’ first-quarter results, Moonves told investors in May the company would use its acquisition of Ten as a gateway to launch CBS All Access by year’s end.
“Some of our key competitors are just now entering the [streaming and over-the-top content] space, and we are already nearly two-thirds of the way to our goal of eight million subs between these platforms by 2020,” he said.
“Plus, by going over the top, we’re achieving higher rates per sub than any other form of distribution, which means these services are becoming more meaningful to our bottom line all the time. And of course, they’re attracting a younger audience as well.”
Ten has also just announced its Summer slate, with Dancing With The Stars, hosted by Amanda Keller and Gold Logie winner Grant Denyer, heading the schedule.
Other shows planned include Chris & Julia’s Sunday Night Takeaway and Changing Rooms.
There’ll be a new season of I’m A Celebrity…Get Me Out Of Here! and another round of Bachelor In Paradise.
The line-up will also include all-new episodes of The Project, The Living Room, Pointless, Hughesy We Have A Problem and Show Me The Movie!
Today, Integral Ad Science (IAS), a global leader in digital ad verification, released its Media Quality Report (MQR) for H2 2020, providing transparency into the performance and quality of Australian digital media, alongside global comparisons. Integral Ad Science’s H2 2020 MQR highlights brand safety, ad fraud, and viewability trends across display, video, mobile web, and […]
Quintis Sandalwood has appointed Illuminate as its global PR partner following a competitive pitch process. Proudly Australian, Quintis produces and markets Indian Sandalwood oil, logs, chips and powder products across the world to major companies in industries such as fragrance, aromatherapy, cosmetics, handicrafts and Traditional Chinese Medicine industries. Illuminate will be responsible for a global communications […]
Hopefully the weekend has given everyone enough time to recover from B&T’s 30 Under 30 awards and prepare themselves for our official photo dump! We shared some of the highlights last week, and now you can peruse all of the pictures taken on the night. Thank you to everyone for attending this year’s awards, and […]
Kinderling Kids Radio (Kinderling) has announced the completion of its move from DAB+, where it launched six years ago, to a direct-to-consumer streaming model, accessible online or through the Kinderling Kids iOS and Android app. The Parent Brand, the parent company of Kinderling Kids and Babyology, made the decision to shift as streaming and on-demand […]
Most people over 60 stay on top of their health with regular check-ups. Whether it’s eyes, prostate or breasts, they realise at their age it’s important. But one that gets ignored is hearing. They’d rather live with gradual hearing loss, and continually ask what, huh, pardon or sorry until it seriously impacts their life and […]
Creative communications agency Connecting Plots has been appointed by Casella Family Brands to handle the social media accounts for [yellow tail] wine in Australia. The win follows an audit of the Casella Family Brands social activities, which led to [yellow tail] rethinking its approach to social media and how it aligns with its overall marketing […]
v2food, has appointed HERO’s B.B.E as the lead strategic and creative agency for the brand following a competitive pitch process. v2food is an Australian pioneering food technology business with a global vision to feed the planet sustainably. After launching nationally in 2019, v2food has been on a mission to offer Australians an easy alternative to meat […]
Magnite (Nasdaq: MGNI), the largest independent sell-side advertising platform, today announced it has been working with Adform, the only independent global ad management platform covering all aspects of the digital campaign lifecycle, to scale first party identifiers in privacy-safe ways. With the pending elimination of third-party cookies, the industry must establish future-proof identity solutions for publishers and buyers.
The Commercial Producers Council is delighted to announce the appointment of Martin Box (pictured) as its new Co-Chair, effective immediately. Box, Head of Production at Airbag, joins Co-Chair Pip Smart, and fills the vacancy left by Lucas Jenner who steps aside from the Co-Chair role after four years of service, in accordance with the CPC’s […]