Network Ten today announced it had extended its long-term partnership of more than a decade with Formula One Management to broadcast the FIA Formula One World Championship until the end of the 2019 season.
The new deal incorporates the final year of Network Ten’s existing agreement in 2015, making the new broadcast deal five years, which is great news for Australian motorsport viewers and cements Network Ten as the home of big event motorsport.
Network Ten will be the official broadcaster of the Australian round of the FIA Formula One World Championship for the next five years. The practice sessions, qualifying sessions 1, 2 and 3, and the race – all held at Melbourne’s Albert Park – will be broadcast live, with minimum guaranteed coverage of 25 hours across three days in each year of the deal.
Adding to that, recently retired Formula 1 motor racing champion, Mark Webber, will commentate the race in 2015 and 2016, taking the Australian Grand Prix to a new level.
Network Ten Chief Executive Officer, Hamish McLennan, said: “Formula 1 is one of the great global sports and we are delighted to be able to extend Network Ten’s long and successful relationship with Formula One Management.”
Leading Australian market research data brand, RDA Research, provides actionable consumer intelligence to help businesses inform decision making and growth strategies. RDA Research wanted to make its unique consumer data available for addressable digital targeting and required a data onboarding partner to help activate their data in an online environment.
Storytelling agency Enthral has appointed Channel 7 reporter and sports presenter Sean Sowerby as its new senior PR and content manager in Melbourne. Sowerby (pictured) started his award-winning career at 3AW before spending more than 15 years in television. Enthral founder and manager director, Cameron Smith, spoke of the significance of Sowerby joining the agency. […]
This week Nova’s Fitzy & Wippa are celebrating 10 years of their iconic radio show and plenty of famous faces have weighed in on the feat! For Fitzy & Wippa’s 10-year anniversary show they were joined by a bunch of special friends who shared their messages and favourite memories over the last decade. The guys […]
Ever since Google first announced it would be getting rid of third-party cookies on Chrome, digital advertising businesses have been actively sharing their plans for life after cookies. And now programmatic advertising company Blis might have come up with the most creative way to get the message across, in a new video which sees company […]
Integrated Melbourne agency Icon has taken top honours in the 2021 SABRE Awards, winning the coveted Australasian Consultancy of the Year for 2021 along with a host of category and craft awards. Icon led a large field of Australian agencies with a total of three major and seven minor awards, including gold in the cause-related […]
Former agency executives Tim O’Neill and Tim Fouhy have launched the auto technology startup Summon. Australia’s first full e-commerce service for prestige cars. O’Neill and Fouhy both founded Reactive, a digital agency, which was bought by Accenture in 2016. Following the deal, O’Neill and Fouhy ended up leading the company’s digital marketing arm, Accenture Interactive before […]