Taylor Swift The Most Popular Artist To Listen To While WFH

Taylor Swift The Most Popular Artist To Listen To While WFH
B&T Magazine
Edited by B&T Magazine

The nation’s favourite voice to listen to when working from home has been revealed.

The ‘WFH Interiors Trend Report’ by online retailer Made.com analysed 2000 Spotify work from home playlists to reveal that the artist that featured the most on WFH playlists on Spotify was ‘August’ singer Taylor Swift.

Swift claims the top spot as the voice of working from home in 2020, with the folk-pop queen appearing across 27 of the 2,000 playlists analysed.

August from her album Folklore appeared on four playlists, with ‘the 1’ and ‘peace’, from the same album, both appearing on three WFH playlists.

The second most popular was Khruangbin, an American musical trio, with 14 playlist appearances. They are known for blending global music influences, such as classic soul, dub, and psychedelia.

Ariana Grande took third place, appearing on 13 playlists overall.

Rank Artist Appearances in WFH Playlists
1 Taylor Swift 27
2 Khruangbin 14
3 Ariana Grande 13
4 Harry Styles 12
5 Sam Hunt 11
6 SHINee 10
7 Mr. Hong 10
8 Johnnyswim 10
9 Everlast 10
10 Champion 10


When it came to the most popular song to work to, it was a three-way tie between Harry Styles’ ‘Adore You’, Taylor Swift’s August and Maggie Rogers’ ‘Light On’.

Made.com analysed over 2000 Spotify “WFH” playlists to create the ultimate mood-boosting playlist featuring everything from Billie Eilish and Justin Bieber to multiple hits from Harry Styles and Taylor Swift.

Unsurprisingly the most featured genre on the WFH playlists was pop. Dr. Emma Gray of the British CBT and Counseling Service worked with Spotify to discover that musical tempo in the range of 50-80 beats per minute induces the alpha state in a person’s brain, causing concentration to be heightened.

The average pop song however has 116 bpm on average, making the genre slightly too fast for this optimum concentration zone.

Rank Artist Song Tempo Genre
1 Harry Styles Adore You 99 bpm Pop
2 Taylor Swift august 90 bpm Pop
3 Maggie Rogers Light On 102 bpm Pop
4 Taylor Swift the 1 140 bpm Pop
5 Billie Eilish everything I wanted 120 bpm Pop
6 Justin Bieber Intentions (feat. Quavo) 148 bpm Pop
7 Still Woozy Goodie Bag 138 bpm Indie
8 Megan Thee Stallion Savage Remix (feat. Beyoncé) 84 bpm Rap
9 Harry Styles Falling 110 bpm Pop
10 Khruangbin White Gloves 91 bpm Neo Psychedelic
11 The Weeknd Blinding Lights 171 bpm R&B
12 Maggie Rogers Love You For A Long Time 113 bpm Pop
13 Rex Orange County Loving Is Easy 117 bpm Pop
14 Lizzo Juice 120 bpm Pop
15 Taylor Swift peace 150 bpm Pop


Please login with linkedin to comment

Made.com Spotify

Latest News

QUT Business School Launches “Make it Real” Via BCM Group
  • Campaigns

QUT Business School Launches “Make it Real” Via BCM Group

Queensland University of Technology (QUT) Business School has launched a new brand platform, developed by BCM Group, built to encourage prospective students to upskill, invest in themselves, and nurture their inner entrepreneur.

Making A Name For Your Brand In A New Market: Tips For Launching A Campaign Globally
  • Opinion

Making A Name For Your Brand In A New Market: Tips For Launching A Campaign Globally

Jacqueline Gonzales [featured image] is the Head of Global Marketing at Squarespace. In this piece, she shares her best pieces of advice for launching a campaign globally. It’s estimated that we see between 6,000 to 10,000 ads every single day. In today’s digital landscape we’re constantly bombarded by so many different brand messages from every […]


by B&T Magazine

B&T Magazine
Acast Announces New Podcast ‘The Elements’
  • Media

Acast Announces New Podcast ‘The Elements’

From the audio producer of The Teacher’s Pet comes The Elements, a new Acast Creator Network podcast hosted by Thredbo survivor Stuart Diver. The Elements is a  podcast that journeys into the heart of surviving a natural disaster and will be hosted and distributed by the creator-first podcast company Acast as part of the Acast Creator […]