A Letter To The Women I’ve Worked With: Yun Yip, Foxcatcher
Foxcatcher's Yun Yip pens a letter to her female colleagues. Thankfully no…
Addressing The Consumer-First Disconnect
In this guest post, MediaMath's Yun Yip (pictured below) explains what is causing…
Explained: The Four Models Of Programmatic (And The Pros & Cons Of Each)
If you're like us and find programmatic problematic, then do as we…
Ad Fraud: A Problem We Can Solve
Unlike B&T's mystery office farter, this columnist argues ad fraud is a…
10 Then 10 Ahead: The Evolution Of Machine Learning In Marketing
Machine learning is a neat trick, but is it better than B&T's…
MediaMath Hires New ANZ Country Manager
Rahul Vasudev has announced Yun Yip as MediaMath's new recruit. And wonderful…