Consumers Head To YouTube For Uplifting Content During COVID-19
Channel Factory Consumer Survey Exposes Contextual Opportunities for Brands
YouTube Plans Shortform Video Platform: Reports
YouTube planning a short-form video platform it's calling its TikTok buster. Well,…
“Creative That Appeals To Consumers, Not Award Show Judges”: Koala Boasts 41% View Rates In Latest Campaign
Mattress company says its ads appeal to customers, not awards judges. Not…
YouTube Partners With Shuttlerock
Shuttlerock today announced its YouTube Creative Directory Partnership, which enables businesses of all…
Google Lifts The Lid On YouTube’s Ads Business For The First Time
Do you find YouTube's ad business murkier than a federal government sports…
YouTube Reveals Australia’s Top 10 Ads For 2019
YouTube's list of top Aussie ads for 2019 comes with more twists…
YouTube Overhauls Children’s Content Policy
YouTube has overhauled its children's content policy. No news on racists, homophobes…
‘Superwog’ Tops YouTube Charts For 2019
A spoof video about the gym was viewed 3 million times, which…
R-Rated Movie Ads? YouTube Looks To Boost Advertising On ‘Edgy’ Content
Think we've become a stuffy, boring, PC-obsessed nanny state? Well, mercifully YouTube…
YouTube Extends Shopping Ads To Mobile
Tired of the tech behemoths soaking up all the ad bucks? Well,…
Males Heard 1.5X More Often Than Females In YouTube Ads
This YouTube study certainly makes for grist for the mill. As in…
Guns ‘N Roses’ ‘Sweet Child O’ Mine’ Joins YouTube’s Billion Views Club
Have you inadvertently worn tight leather trousers & a bandana to work…
“Prime Time Is Personal”: YouTube Tells Advertisers To Embrace Changing Viewer Habits
B&T was a lucky attendee at this YouTube event last night; breaking…
YouTube Is Going All In On Connected TV Advertising
Fear YouTube's soaking up all the ad dollars? Well, this latest news…
Seven-Year-Old YouTuber Facing Investigation Over ‘Deceptive’ Advertisements
Can't we just let kids be kids, B&T asks? Even if the…
YouTube To Stop Advertising To Kids After Being Slugged With Multi-Million-Dollar Fine
YouTube cops latest multi-million fine in further proof multi-million fines don't dissuade…
Nine Struggles To Cash-In On Viral YouTube Videos
Nine is failing to cash-in on YouTube videos. That said, the swear…
Russia Accuses Google Of Advertising “Illegal” Mass Protests
Russia accuses Google of promoting "Illegal" mass protests & confirms its position…
Nearly 100 Years Later, Disney Is Still The Most Valuable Media Brand
After 100 years, Disney still most valuable media brand. Walt, however, still…
Regulator Weighs Up Removing Ads From Some YouTube Channels To Protect Kid’s Privacy
One thing that always stirs some controversy are the words "ads" &…
YouTube In Trouble For Refusing To Remove Homophobic And Racist Content
Yes, YouTube can be dodgy, but what about the great stuff like…
Australia’s Top 100 Youth Brands Revealed! YouTube Takes The Number One Spot
It's the annual list of brands Aussie Zs love. So, yeah, Poise…
Social Media Wars: What Is Australia’s Favourite Platform?
Australia's favourite social media platforms revealed. It's all good news for Instagram,…
VMLY&R Launches YouTube Stories
YouTube's not only for wrongly self-diagnosing health complaints and ranty rightwing nutjobs…
Sydney Opera House Ads Appearing On Anti-Women YouTube Videos
The Opera House would do well to stick to opera & the…
Brands Yanking YouTube Ads Amid Pedophilia Scandal
It's out of the frying pan and into the fire for poor…
Nine & Junkee Media Score Innovation Funding From Google
B&T was a shoe-in for this funding, until an old YouTube clip…
Alexa’s Star-Studded Campaign Tops YouTube’s 10 Most Watched Ads Of 2018
Need to look like you're doing actual work without doing any actual…
Seven-Year-Old Tops YouTube’s Top 10 Earner List For 2018
Don't use alcohol to realise how you've squandered your life. Instead, use…
YouTube Reveals Most Watched Clips From 2018
Scott Morrison's May Budget and Bill Shorten's reply speech noticeable absentees on…
Nine Chairman Peter Costello Lashes Out Against Facebook Over ‘Fact-Checking’ Tool
Readers should be assured that B&T would never publish fake news, and…
Google Hits Play On More Granular YouTube Ad Serving
Google has ramped-up YouTube's ad offerings. Although it was probably via an…
Thinkerbell, GMG & The Sensory Combat The Perils Of Surge Pricing For 13cabs On YouTube
Thinkerbell unveils its latest work for 13cabs and it contains all the…
Gateway Bank Partners With Illuminate Communications And YouTube
Working with integrated agency, Illuminate Communications, Gateway Bank today launches its new…
Nielsen Adds YouTube Measurement For Aussie Marketers
Nielsen unveils a YouTube measurement it hasn't called the Gongalating Rod Stick…
Clems Syd & Extra GUM Unveil YouTube Digital Stage
YouTube EXTRA Gum has launched EXTRA Support Acts, a program created to support Australia’s…
YouTube Exec’s Advice On How Brands Can Stay Relevant
B&T attended an intimate panel discussion yesterday featuring a YouTube exec, before…
YouTube Forced To Pull Ad For Horror Flick ‘The Nun’ After Scaring The Pants Off People
Got a dodgy ticker? Are you wearing white linen today? B&T strongly…
Instagram Launches Long-Form Video
Instagram unveils new eye-catching feature. Slicing onions while reading this will also…
