The Wearables Market Is Dead! However, Someone Forgot To Tell The Wearables Market
It's exactly 138 steps to B&T's local for "Pie and pint Tuesday"…
Study: Almost A Third Of Users Have No Use For Their Fitbits & Apple Watches
Uh oh, this report says wearables are heading the way of Hillary…
Consumers Are 2.5 Times More Alert Out Of Home: OMA Research
Study finds we're far more alert when outside the home. Well, you…
Global Retail Study: Aussies Protective Of Data, Seek The Opinion Of Friends & Use Wearables When Shopping
Do you think, "Oh no, another retail study, how boring"? Well, we're…
Consumer Interest In Smartwatches As Lifestyle Devices High In Australia
A survey says 52% of Aussies want a smartwatch but 72% said…
Fitbit To Launch Apple Watch Rival At Half The Price
Last year did you profess 'the smart watch trend'll be dead by…
Apple Watch Buying Intention Mirrors 2008 iPhone Intention
How the iPhone went when first released, in terms of sales and…
Wearable Tech Will See Slow Consumer Uptake in 2015, Says Accenture Study
So much hype about wearables last year, but perhaps they don't float…
Fairfax Releases App For Google Glass
The SMH jumps on the Glass bandwagon before the technology is even…
Futurologist: You’d Be Better Off Marketing To Stoners
Futurologist Dietmar Dahmen says consumers are more distracted than a joint smoking…
Innovation in the Age of Mobile and Wearables
There is a difference between being an innovative communicator and being an…
Is This The Best Thing Since Glass Was Invented?
Brisbane agency BCM is putting Google Glass under the microscope.
Loud and Clear Partners with Samsung
Digital agency Loud and Clear and Samsung get together in a bid…
Paging Dr Google: Hypochondriacs & The Opportunity for Healthcare Brands
Consumers are already web diagnosing and OMD's Peita Pacey says this presents…
Mindshare to Launch Wearable Tech Unit
Mindshare Worldwide's chief digital officer Norm Johnston announces Life+.
How insurers could turn smartwatches against the wearer
The rise of wearable technology will do wonders for personal tracking but…
