“These Brands Mock Women!” Fury After Swimwear Brand Seafolly Hires Non-Binary Ambassador
Call us old school, but when it comes to a women's swimsuit ad, B&T prefers not to have to deal with a set of testes.
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Seafolly Finds Saviour In Original Owners
B&T says Seafolly is an Aussie icon alongside the likes of Holden, Ansett & Foster's that needs to be preserved.
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Aussie Brand Seafolly Latest Retail Casualty, Goes Into Voluntary Administration
Looking for a bikini/supermodel to front your next campaign? Apparently, you can pick one up on the cheap at the moment.
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Ad Standards Dismisses “Sexist” Seafolly Ad
We're just happy our editor will finally stop wearing a bikini to prove this ad isn't sexist.
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Seafolly Plays For Fun In New “Own Your Folly” Campaign Via Thinkerbell
This bikini ad has proven a little divisive in the B&T office today - the males loving it, the women less excited.
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Thinkerbell Snares Seafolly’s Creative
Thinkerbell snares Seafolly's creative, as Adam Ferrier contemplates the bikini or possible high-cut one-piece
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Seafolly Appoints Amicus Digital, A Merkle Company As CRM & Marketing Automation Agency
Already pining for summer? Well, hopefully playing the ukulele while reading this bikini article will bring respite.
Seafolly Moves Away From Big-Name Models In Its First Global Campaign
B&T's editor's swimsuit of choice is a short-sleeve one-piece that zips up at the back, and a matching legionnaires hat.
Digital Marketing Agency Sparro Wins Seafolly & NSW Electoral Commission
Independent digital marketing agency Sparro has won swimwear brand Seafolly and the NSW Electoral Commission and has bee...
Campaign: Fiji Airways Launches ‘Welcome To Our Home’
The new brand position captures the Fijian spirit of friendship and family.
Campaign: The Horrors Of Australian Duck Farming
Animal Liberation expose the horrors of Australian duck farming in its ad campaign, targeting Sydney’s Chinatown.
Campaign: Loud Helps Gamblers Find Inner Strength
The Responsible Gambling Fund has appointed communications agency LOUD to help encourage those suffering to contact Gamb...
Campaign: Make a Good Move with Domain
The Works has launched its first work for Domain in a new brand campaign for property buyers.
Campaign: Paspaley Partners With Special Group
Paspaley's new campaign from Special Group aims to make pearls attractive to Gen Y.
Campaign: Right Royal Service for Iconic Tasmanian Brand
The integrated campaign will launch this Saturday with the first TVC going live during the AFL grand final.