SAP Emarsys Study Reveals 58% Of Australians Ignore Brand Names When Buying Consumer Goods
Study reveals Aussie's don't care what brand of butter they buy. Clearly…
SAP: 31% Of Aussies Prefer Brands That Offer Tailored, Memorable Experiences
Survey finds 69% of us couldn't give a hoot about personalised experiences.…
Are Australian Consumers Falling Out Of Love With Their Favourite Brands? 83% Of Aussies Feel Overlooked By The Brands They’re Loyal To
B&T is currently going through a brutal breakup with out tea supplier,…
AI-Driven Personalisation A ‘Green Flag’ For Building Loyalty Among Gen Z Audiences, Finds Research
The latest research from SAP Emarsys is very hip by using Gen…
Close To Half Of Australian Consumers Are ‘Silently Loyal’ To Brands According To New SAP Emarsys Study
New study finds 45% of Aussies are "silently loyal" to brands. Does…
99 Bikes Drives 8% Revenue Growth In Just Three Months With SAP Emarsys’ AI-Driven Personalisation
Discover what sent 99 Bikes' sales soaring a cool 8% right here.…
