The Search For The Perfect Denim Ends Here: Rip Curl & Abrand Drop Surf-Street Collection
Iconic surf brand Rip Curl and leading denim label Abrand have joined…
“Makes A Complete Mockery Of Women!” Rip Curl’s Trans Stand Infuriates Surf Community
You could've written a whole marketing textbook on 2023's Bud Light disaster.…
Rip Curl Partners With Tourism Western Australia For Latest “Summer Looks Good On You Campaign”
West Australia not only boasts stunning scenery & sumptuous food & wine,…
Rip Curl Offers Interactive Fit Guide Shopping Tool Via Vudoo
One of the world’s leading surfing apparel businesses has partnered with Melbourne…
Pro Surfer Alana Blanchard Claims Rip Curl Ended Sponsorship After She Fell Pregnant
This is one of those "not very nice" sports stories. On the…
Mobile Ad Fraud: What 24 billion clicks On 700 Networks Reveal
This new report into the extent of ad fraud makes for disturbing…
Sorrell Lambasts Google Over Advertiser Safety Issues
Do you deride some perverse pleasure from a good, old-fashioned tongue-lashing? Well,…
Study: Ad Fraud Is A $116m Threat To Australian Media Budgets
Work with a colleague who always wears a striped shirt and balaclava…
Online Ad Fraud Now “Second Only To Drug Trade” For Global Crime: Report
In more bad news for cocaine warlords, they're set to be pipped…
This CMO Is Furious With Agencies Pulling Wool Over Clients’ Eyes With Programmatic
Do you rate your programmatic knowledge a 9/10 when it's more a…
Videology Claims To Have Blocked 28 Billion Fraudulent Ads
Are you in the fraudulent ad business? Well, it's not only very…
There’s More Chance Your Ad Will Appear On Explicit Sites Down Under Than Elsewhere
Again, this article qualifies claims we only look at porn sites on…
TubeMogul To Refund Advertisers For Ads Seen By Bots
In a push to end ad fraud, ad tech and brand advertising…
Beware The ‘Zombie Bot Army’ Is Coming To Steal $US7 Billion In Advertising
The rise of an alleged ‘Zombie Army’ does sound cool, but alas…
Almost A Third Of Programmatic Advertising Fraudulent: Study
Much like drunk dancing at Christmas parties, ad fraud is a simmering…
Omnicom Partners With Integral Ad Science To Tackle Ad Fraud
Much like dirty plates in the sink, ad fraud's a serious industry…
Ad Fraud And Mobile Complexity The Biggest Obstacles For The Digital Landscape
The Australian digital advertising industry has significant work ahead of it if…
Havas Media Group Launches New Offering To Tackle Ad Fraud
To improve media inventory and campaign quality, Havas Media Group announced today…
We Will Never Beat Ad Fraud: ComScore VP Of Ad Effectiveness
Much like Celine Dion's back catalogue, ad fraud is endemic & may…
Ad Click Fraud Bots Will Steal $6 Billion From Ad Industry
Adland needs to get those bots under control.
