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P&G

An Important & Powerful Ad From P&G Calls On White America To Stop Racism
  • Campaigns

An Important & Powerful Ad From P&G Calls On White America To Stop Racism

Want to feel really bad about yourself before purchasing washing-up liquid at Coles? P&G ads regularly have that knack.

Posted 8 months Ago
Recommended

by B&T Magazine

B&T Magazine
P&G Touts Ad Spend Increases As Its FMCG Sales Soar By As Much As 10%
  • Marketing
  • Media

P&G Touts Ad Spend Increases As Its FMCG Sales Soar By As Much As 10%

Look, a good news story amid all the gloom! And, adding to that, the weather's been unseasonably balmy too, hasn't it?

Posted 10 months Ago
Recommended

by B&T Magazine

B&T Magazine
Mature handsome man standing in a coffee shop. A cup of coffee on a counter and a coffee machine in the backgrounds.
  • Media

P&G’s Gillette Lost $7.72bn Last Quarter Thanks To The Return Of Beards

Thinking of ditching the beard? Well, they're back in fashion. Got a man bun? Do all of society a favour and lose that.

Posted 1 year Ago
P&G Uses Cannes To Unveil New Partnership With John Legend
  • Marketing

P&G Uses Cannes To Unveil New Partnership With John Legend

One minute B&T's boppin' to some Legend tunes at Cannes and the next minute this news breaks? We smell a rat.

Posted 1 year Ago
Recommended

by B&T Magazine

B&T Magazine
CANNES, FRANCE - JUNE 19: Chief Brand Officer P&G Marc Pritchard speaks on stage during P&G session at the Cannes Lions 2019 : Day Three on June 19, 2019 in Cannes, France. (Photo by Richard Bord/Getty Images for Cannes Lions)
  • Advertising

Marc Pritchard Reveals His Personal Motivation For Equality

John Legend tinkled the ivory for two tunes at the end of this session, but you didn't want to know that did you?

Posted 1 year Ago
Recommended

by B&T Magazine

B&T Magazine
Marc Pritchard: “We Want 50 Per Cent Of P&G’s Ads Directed By Women By 2020!”
  • Campaigns
  • Marketing
  • Media

Marc Pritchard: “We Want 50 Per Cent Of P&G’s Ads Directed By Women By 2020!”

When it comes to smart suits, immaculate hair and BIG ideas, you're pressed to beat the redoubtable Mr Pritchard.

Posted 1 year Ago
Recommended

by B&T Magazine

B&T Magazine
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McCann Health Introduces Nugget and Stool Mate In Hilarious New Metamucil Campaign
  • Campaigns

McCann Health Introduces Nugget and Stool Mate In Hilarious New Metamucil Campaign

You'll piss yourself at this hilarious Metamucil ad. Although they probably want the opposite to happen.

Posted 1 year Ago
P&G Inaugurates Female Entrepreneur Development Program In Singapore
  • Media

P&G Inaugurates Female Entrepreneur Development Program In Singapore

Procter & Gamble has launched The Women Entrepreneurs Development Program in Singapore which will provide training ...

Posted 2 years Ago
P&G Moves Media Account From Mediacom To Starcom
  • Media

P&G Moves Media Account From Mediacom To Starcom

No point ringing Starcom today, they're all at the pub. MediaCom might be there too, although that's B&T speculating.

Posted 2 years Ago
Four Ads That Are Gender Balancing The World
  • Campaigns

Four Ads That Are Gender Balancing The World

Sadly, we bid adieu to Cannes for another year, but not before saying bonjour to a last story direct from the Riviera.

Posted 2 years Ago
Recommended

by B&T Magazine

B&T Magazine
P&G Partners With Queen Latifah To Support Gender Equality In Adland
  • Media

P&G Partners With Queen Latifah To Support Gender Equality In Adland

When not selling dandruff shampoo, you'd have to say P&G does wonders for gender equality in the advertising industry.

Posted 2 years Ago
Metamucil Unveils VR Experience Through The Human Colon
  • Campaigns

Metamucil Unveils VR Experience Through The Human Colon

Who hasn't wanted to miniaturise themselves and take a trip inside the human bowel? Well, you're right - no one.

Posted 2 years Ago
Recommended

by B&T Magazine

B&T Magazine
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P&G’s Marc Pritchard To Debut Dedicated Creative Agency By July
  • Media

P&G’s Marc Pritchard To Debut Dedicated Creative Agency By July

Old industry raconteur Marc Pritchard is back rattling the old cage. Discover the source of his latest ire within.

Posted 2 years Ago
P&G’s Vivek Gupta Promoted To MD (And VP) For Australia & New Zealand
  • Marketing

P&G’s Vivek Gupta Promoted To MD (And VP) For Australia & New Zealand

Vivek Gupta vows to "take no prisoners". Well, he didn't; it's just more of B&T's pathetic flame-fanning.

Posted 2 years Ago
P&G’s Marc Pritchard: Agencies Need To “Strip Away Anything That Doesn’t Add To Creative Output”
  • Advertising
  • Media

P&G’s Marc Pritchard: Agencies Need To “Strip Away Anything That Doesn’t Add To Creative Output”

When Marc Pritchard talks, the industry listens. Except maybe people with hearing impediments, so this is for them.

Posted 2 years Ago
Recommended

by B&T Magazine

B&T Magazine
Heineken Reveals Campaign Aimed At Lifting Beer Drinking Experience At Aussie Open
  • Advertising

Heineken Reveals Campaign Aimed At Lifting Beer Drinking Experience At Aussie Open

We often run stories at B&T in a desperate attempt to blag free samples. And yes, this is another shameless example.

Posted 5 years Ago
Seven & Hewitt Pull Massive Multi-Platform Audience
  • Media

Seven & Hewitt Pull Massive Multi-Platform Audience

Seven’s coverage of the 2015 Australian Open was the most watched event on TV from 7.30pm to midnight last night.

Posted 6 years Ago
Campaign: Morph Suited Mob Launches Hopman Cup 2015
  • Marketing
  • Media

Campaign: Morph Suited Mob Launches Hopman Cup 2015

Media agency Vizeum worked in partnership with Fairfax’s 96FM to coordinate the stunt.

Posted 6 years Ago
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