OMD’s Daniel Vines: “It Was Clear That Paramount Is Looking Well Beyond 2024”
OMD's Daniel Vines casts his media-focused lens on Paramount's upfronts. Fear not,…
Paramount’s Rod Prosser: “This Year We’re Really Focused On Measurement And Attribution For Brands”
B&T always enjoys a chat with Paramount's affable Rod Prosser. Although he…
Melissa Leong Exits MasterChef Australia And ALL Your Paramount Upfronts News
All the news from today's Paramount upfronts! With MasterChef's Melissa Leong getting…
Paramount Targets Ad Personalisation With BrandBOOST Product Suite
Paramount Australia in partnership with Innovid, is extending dynamic video capabilities to…
Paramount To Trial Shoppable TV With Survivor Australia
Paramount Australia, in partnership with KERV, is launching a global Paramount pilot…
Paramount+ Launches Premium And Advertising Tier
Paramount+ is widening its subscription offering to include a premium tier, as…
Paramount Reveals New Ad Measurement Tools
Paramount Australia has launched a suite of progressive measurement products to empower…
Judge Rules That Ex-Network 10 Star Commentator Peter van Onselen WAS In Breach Of Contract
You read that right - a win for 10. We repeat -…
Paramount Global Slashes Dividend By 80% After Streaming Investments Hit Q1 Results
Paramount announces disappointing Q1s out of New York. Thankfully, no mention of…
Paramount+ Partners With Formula 1 In Multi-Year Deal
Formula One is much like the cafe baguette - loaded with filling…
Emmy-Award-Nominated Director Tom Donahue: “Corruption Happens When Institutions Are Allowed To Operate In Secret”
Pull on your bestest frock and roll out the red carpet, B&T's…
Paramount Denies Network 10 Sales Rumours
Company exec denies bad-sounding rumours - trust me, we're as shocked as…
Fox, NBCUniversal, Paramount, TelevisaUnivision, and Warner Bros Launch US Cross-Platform Ad Measurement Committee
Industry big-hitters team up. Unclear who will be chairing and who will…
Cricket Australia Sticks With Foxtel, Kayo, Channel 7 For $1 Billion TV Rights Deal
Cricket Australia has reportedly signed a status quo TV rights deal with…
Reports: Paramount & 10 Look Set To Secure Cricket Australia Media Rights
Has 10 finally landed the big fish it so desperately craves? By…
Paramount Offers Up A Billion & Goes Into Bat For The Cricket Rights
Someone over at 10 finally realising that reality TV, reality TV and…
“A-A-Ron!” Legendary Substitute Teacher Mr Garvey Returns In Witty Reprise For Paramount+
Admittedly, if you've not seen the original skit, this may make no…
Neighbours Really Will Be There For Each Other! Ramsay St Is Returning In 2023
Melbourne all set to lose its most famous Uber driver, as Toadie…
“Your Brand Is The Content!” Uber Launches Journey Ads In Australia
Uber makes good on its promise to deliver ads. No, it won't…
Check Out All The Stars In Paramount’s Melbourne Cup Marquee
Feeling hungover and fragile? Relive the good times when you felt strong…
Paramount Brings BrandBOOST To Suite Of Advertising Solutions
Paramount delivers the advertising goods but sadly hasn't sent the B&T office…
Media Buyers Dissect Paramount’s Content Focused Upfronts
Here, media buyers dissect Paramount's upfronts. B&T has to confess, the piss-up…
Paramount’s Daniel Monaghan & Rod Prosser Talk Content, E-Commerce & Tom Gleeson
Paramount showcased an exciting slate of programs at yesterday's Upfronts. Offset by…
APL And Paramount Up The Ante With A-League Coverage For 2022/23
If this doesn't get you acquainted with soccer's offside rule, December's World…
Netflix’s Ad-Supported Subscription Bumped Forward In Race Against Disney
Netflix & chill is about to become much more complicated with potential…
AFL Unimpressed With Channel 10 Bid Amidst Coverage Conflict
Forget the AFL finals coming up, the real showdown you want to…
“We’ve Taken A Few Bets!” 10 Supremo Beverley McGarvey On Content, Wins & Demos
10 chief Beverley McGarvey mercifully tells B&T she has no plans to…
Paramount+’s Couples Therapy Argues The Case For Doco Style Over Reality Sugar
Is your relationship in need of a little help? Couples Therapy is…
10’s Gareth Tomlin On TV Ratings & What Numbers A Show Needs To Be A Hit
10's Gareth Tomlin reveals what it takes for a show to be…
Socceroos Drama Viewed By Over Half A Million Aussies
Football Australia have released the viewership results for the Socceroo's recent intercontinental…
Sleep In? Here’s All The Fabulous Highlights From Changing The Ratio
Miss yesterday's Changing the Ratio breakfast? Here's all the delicious highlights, sans…
Paramount And Twitter’s Global Deal Launches In Australia
There's now more SVOD content to stretch 17 times around the Moon.…
Paramount ANZ Announces All Screens Sales Leadership Appointments
B&T often publishes news of new sales appointments, but judging by this…
Thanks To Paramount+ Australia Is Getting It’s Own NCIS Spinoff, NCIS Sydney
Sydney set to get its own NCIS series! Here's hoping it's nothing…
Paramount+ Unveils Its 2022 Programming Line-Up
Whether you’re a fan of live sports, premium entertainment or the very…
“The Thirst For Content Is Unparalleled”: Welcome Paramount+, Australia’s Newest Streaming Platform, To The Stage
You can now add Paramount+ to Stan, Kayo, Netflix & that gym…
Stream On! There’s Room For One More In Australia’s SVOD Market
This analysis is less of a slice and dice and more of…
“If It Has A Point Of Difference, We’re Winning”: 10’s Chief Sales Officer Rod Prosser On The Network’s Future
B&T chats with 10's chief sales officer, Rod Prosser. We stopped short…
10 ViacomCBS & Football Australia Announce $300 Million Socceroos & Matildas Broadcast Deal
Who doesn't love watching the Socceroos crush footballing powerhouses such as Palau…
Reports: Paramount+ Wins A-League Rights
Here's some news about the round ball. That's soccer/football, not Clive Palmer.