Marketers Call For Measurement ‘Parity’ In Video, But One Buyer Warns ‘Be Careful What You Wish For’
Measurement a contentious issue; still no verdict on whether 'influencers' should be…
For Mother’s Day, NIVEA And Publicis Celebrate The Mums Who Welcomed Their Kids Back Home
Nothing says "Mum, those crow's feet desperately need working on" quite like…
NIVEA Appoints Publicis As Global “Transformation Partner”
Publicis snares NIVEA's global marketing, leaving rivals with dark circles and sagging…
“We Don’t Do Gay!” Ad Agency Punts Client Over Alleged Homophobic Slur
Who hasn't wanted to tell a client to, "Go f@ck themselves"? And…
Nivea Launches SISTER2Sister Campaign Via VMLY&R, OMD & Richards Rose
Twisted Sister were the quintessential 80s poodle rock band. But as you'll…
