Customer Acquisition Is What Makes Or Breaks Online Retailer (But Mostly Breaks)
Is your marketing tip top but your customer database reads two - you and the sales manager? Revel in these tips.
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Why Keeping Existing Customers Is Better Than Hooking New Ones
Customers are like dogs. Give them a tickle on the tummy, chuck 'em a stick and they'll pay the loyalty back in spades.
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How Much Was That New Customer?
Ambiguity over customer acquisition cost is costing your business.
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