“No One Had Prepared For This Event”: Melissa Hopkins On The Optus Data Breach
You make a delicious chocolate fondue log & you don't get a single compliment. But a data breach & no one forgets it.
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Lucio Ribeiro joins Seven's digital marketing team amid high hopes he'll do something about the dreadful staff coffee.
These Top Aussie CMOs Reveal Their Favourite Campaigns (That Aren’t Their Own, Obviously)
Some of Australia's top CMOs regale their favourite recent campaigns. Thinking Harvey Norman? You're in for a shock.
Yahoo Creative Studios & Optus Turn WAFL Fans Into Avatars At Optus Stadium
Optus has teamed up with Yahoo Creative Studios to enable thousands of footy fans to show their support in an entirely n...
Marketing Mavericks: Optus’ Melissa Hopkins
To be a Marketing Maverick you have to be exceptional and a marketer. An ability to spin a dozen hula-hoops is optional.
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