Rob Reilly Appointed As WPP Global Chief Creative Officer
Rob Reilly wins the race of WPP global CCO. Although not without a slight Achilles tendon tear, B&T understands.
McCann Sends 20,000 Employees On Street Shopping Research Mission
McCann has sent 20,000 employees out to interview total strangers. But who's answering the office phone, B&T asks?
McCann Worldgroup’s Study Reveals Brands Have The Power To Influence, Not Governments
Brands have more influence than government, which is more of an attack on governments than a praise of brands.
