Magazine Networks’ Mary Ann Azer Exits As Part Of Leadership Restructure
Magazine Networks’ Mary Ann Azer has exited the building. Which is a euphemism for exiting the building.
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Claire Bradley On Creating Customer-centric Magazines
Enjoying B&T's ongoing online series into the magazine industry? Well, forget the delicious irony & enjoy this latest.
Kerrie McCallum: “We Used To Think We Were So Busy”
Here, Delicious' Kerrie McCallum spills the beans. Or, in this instance, Moroccan fava bean tagine with charmoula.
Prue Cox: Leading Pac Mags Digital Sales Evolution
Almost 18 months on from retrieving its digital assets from Yahoo!7, Pacific Magazines’ digital evolution is well unde...
Infographic: Why Marketers Should Include Print Mags In Their Media Mix
It's not one but two infographic stories, readers. Well, when it comes to infographics, it's more looker than reader.
Aussie Magazine Publishers Join Forces For National Newsagency Promo
Magazine Networks has today announced the largest newsagent magazine promotion for 2017. Launching in July and backed by...
Two Thirds Of Home Mag Readers Feel Swayed By The Advertising: Research
Ever read an interiors magazine only to go out and mistakenly buy a $40,000 kitchen? You're undoing is revealed here.
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Study Shows 92% Of Health Mag Readers Are Advocates For Advertised Brands
B&T's editor has been a regular subscriber to Women's Health for years and he's still unfit and overweight.
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Magazine Readers Spend 29% More On Their Interests Than Average Aussie: Study
Study says mag readers spend 29% more on their interests. No, we don't know how that relates to "gentleman's titles".
Study: 82% Of Food Magazine Readers Are Influenced By The Content (Ads Included!)
"Croquembouche Friday" is testament to our love of food magazines at B&T. That and drinking heavily.
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Pacific Magazines CEO Gereurd Roberts Elected Chairman Of Magazine Networks
A new name and now a new chairman. Magazine Networks' pace of change is faster than the typing speed of B&T's editor.
Study: Print’s Not Dead For Aussie Fashion Lovers But Digital’s Increasingly Getting The Eyeballs
We never miss Vogue, Elle or Harper's at B&T, although we still describe our style as "Kmart-come-Vinnies conflation".
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Magazine Networks Research: Mag Readers Are Influencers
It's rare we get to say "B&T" and "exclusive" in the same breath! But today we can with this never-before-seen stuff.
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Magazine Publishers Of Australia Relaunch As ‘Magazine Networks’.
"Passion Response" sounds like a cocktail bender we once went on. But, in fact, it's actually the MPA's new rebrand.
