
Publicis Creates Key-Operated Beer Fridge To Promote Heineken 0.0 To Drivers
If there are two words that fill any B&T journalist with palpable dread it's "designated driver" or "Heineken 0.0".
If there are two words that fill any B&T journalist with palpable dread it's "designated driver" or "Heineken 0.0".
Imagine someone had told you 10 years ago that in 2020 Heineken would be bragging about an empty and alcohol-free bar?
B&T's always open to new ideas and experiences. However, no-alcohol beer is definitely not one of them.