Zenith Report: Social Media Ad Spend To Overtake Newspapers By 2020
This report into global ad spends contains more good news than a 'negative' colonoscopy check-up. Except for newspapers.
This report into global ad spends contains more good news than a 'negative' colonoscopy check-up. Except for newspapers.
Total advertising expenditure has increased 16% year on year, according to the IAB.