CHE Proximity Managing Director Vanessa Nicol Exits Agency
B&T hates bringing you these stories but it's a sad fact of…
CHE Proximity Launches Trippy New Campaign For Latitude
Experience a trip without the psychedelics in this whacky new campaign from…
CHE Proximity Unveils Latest Work For Velocity Frequent Flyer
CHE Proximity again proves its adland's "hot" agency at the moment. Exacerbated…
CHE Proximity Unveils First Work For eBay
Did you recently lose the eBay account to CHE Proximity? Perhaps bite…
CHE Proximity Unveils First Work For Aussie
If there's an "it" agency at the moment it surely has to…
CHE Proximity Wins IKEA Creative Account
CHE Proximity staff brushing-up on their DOMBÅS and their PYSSLINGARS after snaring…
CHE Proximity Unveils Latest Work For AGL
Does the gas bill arrive at your place only for the finger-pointing…
CHE Proximity Wins flybuys’ Comms, Digital & Social
When you're hot, you're hot! And currently CHE Proximity's hotter than a…
CHE Proximity Unveils First Work For Natural Gas Company Jemena
Congratulations to CHEP for making a gas ad that's funny! Should take…
CHE Proximity Unveils ‘Curing Homesickness’, A Fundraising Initiative For Australia’s Children’s Hospitals
This powerful spot may make you a little weepy. So best watched…
CHE Proximity Wins Media For 2020’s ICC T20 World Cup
CHE Proximity wins the media buying for the upcoming T20 World Cup.…
CHE Proximity Announces First Chief Technology Officer
CHE has a CTO which, as you can see, isn't at all…
Adobe Names Winners of APAC Adobe Partner Awards For 2019
This award winners announcement can only be bettered with the addition of…
CHE Proximity Wins Aussie Home Loans’ $25 Million Creative Account
B&T's always enjoyed the talking sheep in the Aussie ads. Or, is…
CHE Proximity Appoints Vanessa Nicol As Managing Director, Sydney
Vanessa Nicol - two Ss, one L - has been appointed CHE…
Ten Years On From The First 30 Under 30: Chris Howatson
B&T's revisiting past 30 Under 30 winners. First up, Chris Howatson gets…
Hypetap Launches Amazon-Powered AI Tool
Influencer marketing provider Hypetap has integrated Amazon Rekognition, a deep learning-based image and video…
Virgin’s Velocity Frequent Flyer Launches #Earnbassadors Via CHE Proximity
It's new stuff from CHE Proximity! So, if you're not prepared to…
Google Australia Unveils Entries For YouTube’s Annual Skippy Awards
This contains ads from 72andSunny, BMF, Ogilvy & CHE Proximity! It's like…
B&T Podcast With CHE’s Chris Howatson: There’s “Huge Dodginess” In Media
Chris Howatson stars in B&T's new podcast! And you can just hear…
CHE Proximity’s David Halter Adds ‘National Chief Strategy Officer’ To Job Title
CHE Proximity’s David Halter is now wearing two hats. As in job…
AGL Essentials Launches ‘The Art Of The Un-Sell’ Via CHE Proximity
Is the arrival of the gas bill cause of consternation at your…
CHE & PHD Make Top 10 Of AFR’s Most Innovative Companies List
Innovation, in this case, has nothing to do with the ability to…
whiteGREY Snares CHE Proximity’s Nathan Rogers To Head Strategy In Melbourne
Nathan Rogers set to purchase new Ramsden Sextant and protractor after being…
CHE’s Chris Howatson: “We Can No Longer Say Consultancies Aren’t Creative”
If there's one person B&T's door is always open to it's Chris…
Diversity Case Study Series: CHE Proximity
CHE is making strides in diversity. Incredibly more successful than B&T's strides…
“Advertising Has A Very Strong Hand In Defining Culture”: CHE Proximity’s Chris Howatson
CHE Proximity's Chris Howatson pops by B&T for this industry chat &…
MCN Announces Mazda As Exclusive Partner For Foxtel’s Showcase
MCN and Mazda have entered a deal that B&T likes to think…
CHE Proximity Unveils New Work For Australian Gas Networks
Nothing says a chilly winter quite like gas and the subsequent whopping…
CHE Proximity Snares RACV’s Creative Duties
CHE Proximity worked extremely hard to win the RACV account. However, that's…
“Experience Orchestration” The Biggest Tech Opportunity For Agencies: The Brightsmiths’ Mark Gretton
The Brightsmiths may sound like a Killers' song but, on the contrary,…
NIB Puts Media Account Out To Pitch
NIB set to pitch its media business, although agencies with bucked teeth…
Cochlear Launches ‘Hearprint’ Via CHE Proximity
The B&T office was awash with "what?", "who?" and "beg your pardon?"…
Carsales & CHE Proximity Give Every Second-Hand Car Its Own Ad
Is the ‘for sale’ sticker on your rear car window failing to…
Velocity Frequent Flyer Unveils Valentine’s Redemption Program Via CHE Proximity
Did you get a vacuum cleaner or even tea towels as a…
CHE Proximity Promotes Ant White To Chief Creative Officer
B&T was going to suggest some Mortein before realising Ant White had…
CHE Proximity’s “Sweet Spot” Between Consultancies & Agencies
It appears CHE Proximity has struck the perfect balance with its agency…
CHE Proximity Merges PR & Content To Form New Agency
CHE Proximity unveils new agency Attention+Influence, although B&T has no idea if…
Velocity & CHE Proximity Create Expo To Convince Aussies That Holidays Are Better Than Toasters
We'd have to say this agency has done a markedly good job…
M&C Saatchi Tops AFR’s Most Innovative Company List
The AFR's annual list of innovative companies is here, with Blockbuster Video…
