WPP To Merge BCW And Hill & Knowlton
BCW and Hill & Knowlton set to merge. No, it had nothing to do with people mistaking BCW for Boating, Fish & Camping.
WPP AUNZ’s PPR To Be Absorbed Into BCW
WPP to merge PPR with BCW. As a correction, that's not Boating, Camping & Fishing, rather Burson Cohn & Wolfe.