Apia Relaunches With ‘Get Set. Go’ Brand Campaign Via Leo Burnett
Following the report above about a dearth of over 50s in adland comes this ad for the over 50s. What are the chances?
Following the report above about a dearth of over 50s in adland comes this ad for the over 50s. What are the chances?
Leos Sydney snares over-50s insurer APIA & that's despite not employing anyone at the agency over the age of about 27.
The "who's who" of the catalogue industry gathered for its night of nights, including a couple of "not so who's".
Thinking of writing a letter about the state of Suncorp's creative? It'll be "return to sender" if you post it to DDB.
We're quite certain there's no one employed in adland aged over about 26, so we've no idea why we running this, really.
We only go to industry conferences for the free sandwiches & a nap up the back. But Madigan's calling for real change.