Thursday TV Wrap: Geelong Cats & Port Adelaide AFL Final Scores Massive Points For Seven
B&T's TV editor totally understands AFL and reckons Benji Marshall played a…
AIA Australia Signs Wellbeing Deal With North Melbourne Football Club
AIA Australia has signed a three-year partnership with North Melbourne Football Club…
ARN Launches New AFL Podcast Exploring The Failed Merger Between Melbourne & Hawthorn
B&T estimates if you lined-up all the new podcasts launched during CV-19…
Reimagining The Virtual Fan Experience Post COVID-19
This article reimagines the virtual fan experience. And by that B&T apparently…
Google & AFL Extend Partnership For Three More Seasons
The AFL is pleased to announce that Google Australia is extending its…
Starkers! Perth Streaker Faces $50K Fine & Two Weeks Quarantine Over AFL Great Escape
You can fine them, arrest them & you can even ban them,…
Nielsen: Live Sport Is Delivering More Value For Sponsors
New research uncovers the value of live sport to sponsors. Well, sponsors…
Sunday TV Wrap: Fans Flock To Sunday Arvo Footy
Nothing adds to a swear jar quite as fast as watching your…
Study: The AFL Still Trumps The NRL For TV Eyeballs (But More Men Than Women Now Watching Women’s Footy)
The AFL may get more TV viewers but when it comes to…
Zoom Brings Aussie Footy Fans To The Match
Zoom's not just for realising the enormity of your jowels & seeing…
Bet365 Gets Behind The Die-Hard AFL Fans In Latest Campaign Via Crater
Are you a little woke? Hate footy, fun & gambling? Well, shield…
Thursday TV Wrap: Blinder! A Whopping 1M Tune In To AFL On Seven, With Less Love For NRL On Nine
'Up There, Cazaly" & Hunters & Collectors' 'Holy Grail' are appropriate tunes…
Advertisers Welcome Return Of AFL To Aussie Screens
Advertisers welcome AFL's return. Yet, some have expressed concern they don't understand…
Footy Bounces Back In New Toyota Sponsorship Campaign By Gemba
With B&T overdoing it with a spate of NRL stories, for the…
DrinkWise Enlists The Help Of AFL Legends Trent Cotchin And Nathan Buckley
In support of its partnership with the AFL, DrinkWise has launched a…
Telstra Presents The Australian Dice Football League
Telstra is bringing the footy back. Well, sort of. They say you have…
AFL Welcomes Colgate As An Official Partner With The Help Of Wavemaker
Footy players asked to refrain from knocking one another's teeth out in…
Study: Only 39% Of Aussies Are In Favour Of Major Live Sport Returning In 2020
Four'n Twenty management warns of oversupply of hooves, snouts & trotters as…
What Happens Now For Virgin’s Sponsorship Deals?
B&T chooses to fly Virgin. Namely, because its flights are always delayed,…
NRL On Seven? Broadcasters In A Frenzy To Map Out Footy In 2020
Seven set to make move on NRL rights as "Fatty" Vautin's and…
Nielsen: Aussie Sports Fans Getting Their Fix On Social Media
While sports stadiums around Australia continue to gather dust due to the…
At It Again! Sportsbet Follows Up NRL Ad With Cheeky AFL Number
There are two ways of looking at a Sportsbet ad - the…
Thursday TV Wrap: Seven Wins Night As 652K Tune In To Watch AFL Players Compete In Empty Stadium
Frankfurt and watery, mid-strength beer sales set to take a hit as…
“Just Like Local Footy!” Australia Gets First Taste Of Sport With No Fans
The AFL was labelled 'like local footy' last night, just without the…
Four’N Twenty Announces Multi-Year AFL Partnership
No other delicacy allows you to eat the hooves, snout and entrails…
AFL “On The Verge” Of A Broadcast Extension, Despite Shortening 2020 Season
AFL to introduce innovative law change that says all tackles to be…
Foxtel Media Unveils NRL & AFL Sponsors Including Sportsbet, McDonald’s, KFC, Harvey Norman, Coca-Cola & Ford
Foxtel Media unveils list of footy sponsors who are clearly undeterred by…
“The AFL Needs Some Competitive Tension”: Amazon Heats Up Broadcast Deal Talks
Amazon eyes AFL move, as Jeff Bezos eyes growing a large mullet…
“Record Commercial Revenue” And Mega Broadcast Deal Sees AFL Post $48.5M Profit
AFL posts nearly $50M in profit, meanwhile the Rugby Australia offices forced…
Stratosphere And Chemist Warehouse Launch 2020 AFLW Campaign Via Stratosphere Productions
When it comes to halitosis, haemorrhoids and all things anti-fungal, the B&T…
Matt Conway Appointed As Nine’s AFL Executive Producer
Matt Conway set to take the new ball up the hill and…
Seven To Broadcast Special AFL State Of Origin Match For Bushfire Relief
Seven to broadcast AFL match for bushfire relief. B&T was going to…
Thursday TV Wrap: The Bachie Sees Off The Cricket, NRL & AFL
Thursday's TV served up a veritable smorgasbord of sport. It was a…
Study: Swans The AFL’s Most Popular Team, As Fans Desert The Suns
On the downside The Suns are the most unpopular team in the…
Thursday TV Wrap: Seven Has An Easy Win On The Back Of The Bomber-Giants Game
Thursday is TV's footy night! Which goes someway in explaining our TV…
Thursday TV Wrap: The AFL Handballs Seven A Hefty Win
It was the battle of the footy codes last night. Sadly, not…
Toyota Encourages Fans To Be ‘Good For Footy’ In New AFL Campaign Via Gemba Group
Do you regard framed football jerseys as art that you aren't embarrassed…
AFL Left Red-Faced After “Sell Out” Shanghai Match Turns Out To Be Utter Flop
It appears the Chinese are having trouble getting their heads around AFL's…
AAMI Launches New Campaign Leveraging 7’s AFL Broadcast Sponsorship
Want to see the new AAMI/AFL from Ogilvy? Well, you won't see…
Thursday TV Wrap: The AFL Gives Seven A Win, Despite No Actual AFL Being Played!
Yes, this headline makes no sense whatsoever. But, rest assured, the actual…
