The ATO’s Campaign Via UM & Identity Communications Wins Big At 2021 NSW Premier’s Multicultural Communications Awards
A communications campaign created by media agency UM, multicultural agency Identity Communications…
UM Retains Menulog After Global Pitch
Is it just B&T or is there something inherently evil about ordering…
UM Snares Omnicom’s Adam Krass As Its New Chief Digital, Data & Technology Officer
B&T's not calling all these Omnicom departures an exodus - more a…
UM Retains Tourism Australia’s Global Media Account
UM retains Tourism Australia’s global media account for another five years. Confirms…
Australian Bureau Of Statistics Teams Up With UM To Launch National Census
Lockdown left you bored beyond belief? Time to get excited, because national…
Coke Releases New Campaign, ‘Turn Up Your Break’, Via Ogilvy
Coca-Cola Australia has rolled out its new campaign 'Turn Up Your Break'.…
UM Retains Australian Government’s Master Media Contract
Does winning a government contract make you a public servant by default?…
UM CEO Fiona Johnston Departs For London-Based Global Role
UM CEO Fiona Johnston departs for UK role. With pig-on-a-spit or the…
RACQ Highlights ‘Membership Model’ In Cultish New Campaign
Queensland’s largest club, mutual insurer, bank and roadside assistance provider, RACQ, launched…
Tourism Australia Puts Global Media Account Out To Tender
Run a media agency? Well, make sure the gas bottle's full and…
Print Buying Platform BOP Helps UM Execute Large-Scale COVID Campaigns For The Federal Government
This article proves that print's far from dead. Yes, it gets the…
batyr & UM Take ‘Run For The Herd’ Virtual
With the COVID-19 crisis affecting all crowd-based activities, youth mental-health charity batyr has devised the first-ever…
Women in Media’s Charlotte Berry: “Vulnerability Is The Ultimate Form Of Courageousness”
This headline reads as both an inspiring quote or it could also…
IPG Mediabrands’ UM Named Global Media Agency For Energizer
UM staff hurriedly changing all the batteries in the office remotes and…
“Gone Flat!” Coca-Cola Slams The Brakes On Global Ad Spends As Sales Dive 25%
In bad news for dentists everywhere, people have apparently stopped drinking Coke…
Mindshare Back On Top For New Media Wins
B&T's editor set the challenge of including Ivan Drago into a story…
UM Pips Mindshare For Most Media Wins For October
UM's Christmas party punch set for an extra dash of tequila following…
Media Personalities Recognised In 2019 Executive Of The Year Awards
Media execs honoured at gala dinner. Well, there's an assumption it was…
Gemma Beeley Appointed UM Sydney Digital Director
Gemma Beeley appointed UM Sydney digital director. Meaning she'll be based in…
“Dumb, Cringeworthy, Complete Dud!” New Tourism Australia Campaign Comes The Raw Prawn
Once again, new campaign ignores our great tourist icons - Big Banana,…
Tourism Australia Unveils $38M Global Campaign & Plans For Its “Next Dundee”
Tourism Australia ramps up kangaroo quota in latest campaign to stop people…
Coca-Cola Australia Launches New Inclusive Share A Coke Campaign Via Ogilvy
Coke has good news for kids with obscure names like North, Pilot…
David Jones Appoints UM Thrive Melbourne As Its Media Agency
Want slightly ordinary sushi but happy to pay three times the price…
UM Promotes Sophie Bingham To Sydney GM
There's no more umming or ahhing about it. UM has landed itself…
Tourism Australia’s ‘Dundee’ Wins A Logie
The Logies aren't for another two weeks, so this one really does…
UM Retains Kmart Media Communications Account
One need only understand our love of flannelette around the B&T office…
UM Appoints New Chief Strategy Officer
UM has a new chief strategy officer. B&T was unaware the previous…
Heineken Moves Media Account From Zenith To UM
Following a review of its media agency arrangements, Lion Beer Australia has…
Amex Moves Media Account From Mindshare To UM
UM forced to remove its "No Diners or Amex" sign from the…
UM Retains Top Spot For New Media Wins
The original headline here read "UM proves a shoe-in"; however, after little…
Coca-Cola Amatil Predicted To Buy Lion Drinks & Dairy
B&T has been following this story like the proverbial hawk. Well, at…
Coca-Cola Celebrates Classic Aussie Moments To Commemorate 80 Years Via McCann
Did you know that Coca-Cola has a myriad of uses around the…
Mediabrand UM Snares Nestlé ANZ Media Account
UM has won the Nestle business. Or, the Nestlé business, when B&T…
Coca-Cola South Pacific Unveils FIFA World Cup Campaign Via Ogilvy
Coke set to be B&T's World Cup beverage of choice. We've had…
“A Humbling Task”: UM Boss Opens Up On $150m Federal Govt Account Win
UM has wasted no time following its massive win announced yesterday. Having…
UM Snares Federal Government’s Master Media Contract From dentsu X
B&T would never condone drinking on a Monday (yes, that's not true),…
UM Still Tops For New Media Wins For February
B&T would love to report some real movers & shakers on the…
UM Study: People With Disabilities In Ads Make “People Feel Uncomfortable”
This report into disabled people's portrayal in ads can make for uncomfortable…
UM Appoints Its First Ever Director Of People & Wellbeing
UM announce new director of people & wellbeing who, we assume, won't…
UM Crowned Top-Performing Media Agency For January
Do bugger-all over the Christmas break? Well, you probably won't find your…