Despite the MAFS finale soaring to a series high with a peak audience of 2.3m viewers across the country, the hit reality show achieved its lowest finale numbers since 2017.
Last night’s finale averaged 1.478 million metro viewers , according to OzTAM metro numbers, which is also 25 per cent down on last year’s finale (1.977).
However, it was still the second most-watched show of the night and across the series achieved a significant average of 1.1m viewers per episode.
The good news for Nine is it was enough for the channel to top all key demos and audience share, coming out with 31.5 per cent share in primary channel, while Seven did 18.2 per cent, ABC did 11.2 per cent, and 10 and SBS did 6.8 per cent and 4.8 per cent respectively.
Here’s how the rest of the night ran.
Nine
News did 1.32m, 60 Minutes did 1.1m and a COVID-19 special did 718,000.
10
The Sunday Project did 409,000 and 10 News First did 405,000.
Seven
News did 1.3m, Ruby Princess investigation did 834,000, Border Security did 470,000, Weekend Sunrise did 363,000 and The Greatest Showman did 303,000.
ABC
News did 916,000, Grand Designs NZ did 544,000, Stateless did 469,000, Insiders did 437,000 and Landline did 350,000.
All channels share
Nine dominated the night with 38.5 per cent, Seven followed with 26.5 per cent, ABC did 16.7 per cent, 10 did 11.7 per cent, and SBS did 6.6 per cent.
Demographic breakdown (all channels)
People 25-54
1. Nine – 44.4 per cent
2. Seven – 24.5 per cent
3. 10 – 15.8 per cent
People 16-39
1. Nine – 45.6 per cent
2. Seven – 24.2 per cent
3. 10 – 16.1 per cent
