It may have been universally derided as rubbish, but last night’s Commonwealth Games closing ceremony still had 1.14 million viewers tune in to an evening of entertainment that’s been described as an “Australian Idol reunion”.
Seven’s decision to run My Kitchen Rules prior to the ceremony proved a winner, with the stalwart cooking show last night’s most-watched programme with 1.31 million viewers.
Nine’s returning The Voice fared less well, managing 1.03 million eyeballs, making it the worst return in the show’s seven year history.
Seven won the night with 39.4 per cent audience share. Nine was second with 26.8 per cent, ABC had 14.2 per cent, Ten had 14 per cent and SBS 5.6 per cent.
Seven’s 6pm news bulletin (1.35 million) won bragging rights over arch-rival Nine (1.08 million). Nine’s 60 Minutes (638,000) and Born To Kill (272,000) was the story of its night.
Ten’s best was Bachelor In Paradise with 629,000, while The Sunday Project continues to struggle, managing only 405,000 viewers
Its 7pm news bulletin was the ABC’s best watched show managing 684,000, followed by Grand Designs (568,000), Midsomer Murders (305,000) and a Hard Quiz re-run (199,000).
Over at SBS, its best was Egypt’s Sun Kings that didn’t prove particularly hot, managing only 215,000.
Undoubtedly one of the most overused slogans in marketing’s and advertising’s history is John Wanamaker’s iconic “half the money I spend on advertising is wasted; the trouble is I don’t know which half”. And it’s a credit to the quip’s longevity that last year the line celebrated a real milestone – its 100th birthday. But […]
The SingularityU Australia Executive Program will take place this may, celebrating leadership at the intersection of the values of humanity and the value of technology. The Elon Musks, Apples and Xeros of the world are taking risks for humanity and creating new technologies that streamline and beautify business operations. They simplify life by providing basic […]
Brisbane media professional and former OMD Australia Account Director Taylor Fielding (pictured) has officially launched TFM Digital. TFM Digital is a specialist media agency based in Newstead which primarily provides media buying services, and strategy development, to businesses chiefly, but not exclusively, within the franchise sector. Prior to the launch of TFM Digital, Fielding spent […]
Judging by the hangovers in the B&T office today you can count yourself damn lucky we even managed this photo thingy.
Launch marketing specialists Five by Five Global have been appointed by FutureFeed to develop their brand, international certification trademark and go to market strategy. The innovative livestock feed ingredient developed by CSIRO, Meat and Livestock Australian and James Cook University uses a specific genus of seaweed, Asparagopsis, which significantly reduces methane emissions in ruminant livestock. […]
Andrew Knowles, partner and co-founder of the corporate communications consultancy Shoebridge Knowles Media Group (SKMG), has won the PR category in the 2021 B&T 30 Under 30 Awards. Knowles received the award at a ceremony in Sydney last night, claiming victory in a highly competitive field that included leading executives from some of Australia’s biggest […]
The AFL is delighted to welcome Therabody as its Official Recovery Partner of the 2021 Toyota AFL Premiership Season. Therabody’s industry-leading devices and research will be integrated into pre-match training and post-match recovery routines to help prevent injuries and help improve overall athletic performance. Therabody will also become the naming partner for the end-of-season AFL […]