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Reading: Subaru Australia Names X Game Star Ryan Williams As Brand Ambassador
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B&T > Marketing > Subaru Australia Names X Game Star Ryan Williams As Brand Ambassador
Marketing

Subaru Australia Names X Game Star Ryan Williams As Brand Ambassador

Staff Writers
Published on: 22nd November 2022 at 10:02 AM
Staff Writers
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Subaru Australia are delighted to announce their newest Brand Ambassador, internationally recognised four-time X Game Gold Medallist and four-time Nitro Circus Gold Medallist, Ryan Williams (aka R-Willy).

Considered one of the most talented multi-sport athletes in action sports globally, Ryan Williams continues to push the boundaries of both BMX and Scooter by performing world-firsts time, and time again.

Whether Ryan’s on a scooter, a BMX bike or even a lounge chair, he is always pushing trick progression. At XG 2022, Williams – a three-time Big Air champion and star performer on the Nitro Circus Tour – earned the inaugural MegaPark contest when he landed a competition-first kickless frontflip windshield wiper.

Aside from his passion for action sport, Ryan is also passionate about the Subaru brand and is personally a long-time BRZ owner, making him the perfect addition to the Subaru Australia Ambassador team.

Commenting on his appointment as Subaru Australia’s newest ambassador, Ryan Williams, said: “The first car I ever bought was my 2016 Subaru BRZ and I have absolutely loved it every day since the day I got it!

“My whole life I have looked up to Travis Pastrana and watched him race Subarus, so to now be partnered with Subaru myself, it’s a dream come true.

“I’m so excited to be a part of the Subaru family and I cannot wait to see what we can create together in the future.”

Williams’ passion for the Subaru brand combined with his enlivened nature makes him the perfect fit as a Subaru Ambassador.

National marketing manager at Subaru Australia, Trent Whitechurch, added: “We are absolutely thrilled to welcome R-Willy to our Brand Ambassador team!

“Ryan’s passion for the Subaru brand, attitude of living life to the fullest, and his cutting- edge creativity that pushes him and his profession to new heights, embodies the message we wish to pass to our community.”

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Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

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