The most British person on the planet, Stephen Fry, has teamed up with Heathrow Airport to market the destination’s quirks in a comedic fashion to visitors.
Upon arrival at the airport, passengers can use the airport’s Wi-Fi page to access Fry’s British etiquette guide, a short film that covers everything from the weather to Britain’s love of queuing.
“Oh, we Brits do love a queue,” Fry said in the video. “It’s reassuring for us to know the thing we’ve decided to do is so popular, we’re unable to do it immediately”.
Other tips featured in the film include cheering when drinking glasses are accidentally smashed in a pub, mastering the awkward ‘after you’ dance in doorways, learning the rules of agreement when a stranger comments on the weather.
Fry collaborated with award-winning scriptwriter Graham Linehan, who scored a Bafta for The IT Crowd, to create the three-minute video.
“From Snowdon to the Scottish Highlands and London to Londonderry, modern Britain is a truly extraordinary place,” Fry said.
“With a fantastic blend of cultures and traditions, we’re a nation renowned for its sense of humour, unspoken rules and little quirks.
“I hope people enjoy watching the video, which celebrates some of our wonderful eccentricities and welcomes people to the UK with a good old dose of British humour.”
Heathrow Airport’s chief executive John Holland-Kaye added, “We know from our passengers that it’s important to them to feel they have arrived in the UK from the moment they disembark from the plane, and what better way to do that than with a fun film from one of the country’s most beloved comedians”.