Spotify Hires SCA’s Sales Chief Andrea Ingham

Spotify Hires SCA’s Sales Chief Andrea Ingham
Ben Hock
By Ben Hock
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Music streaming service Spotify has hired former Southern Cross Austereo national sales chief Andrea Ingham to head up its AUNZ sales division.

As Spotify’s new sales director for Australia and New Zealand, Ingham will be responsible for driving ad sales revenue and strategy. A proven performer, Ingham brings with her a wealth of radio, TV and agency experience having held a number of key sales management positions. She arrives at a time of record growth and innovation at Spotify, which recently rolled out an improved targeting suite as well as video advertising.

“Andrea is an outstanding talent and a respected leader with over 18 years’ experience across multiple media and markets,” said Kate Vale, managing director for Spotify Australia and New Zealand. “She’s joined at an incredibly exciting time for Spotify AUNZ as we continue to combine unprecedented growth with groundbreaking innovation across the service.”

Previously as national sales director at Southern Cross Austereo, Ingham developed an exceptional network across the agency landscape, heading up sales across all SCA assets including metro radio, regional radio, regional television and digital. Prior to this role Ingham was Sydney sales director at Nine Network Australia. She also spent eight years at Regional Mediaworks as national sales manager.

“In just over three years Spotify has carved out a commanding lead in music streaming across Australia and New Zealand,” says Ingham. “There isn’t a more dynamic, more rapidly evolving space in digital today and I’m excited about the opportunities that lie ahead.”

Last week, Spotify announced that Brian Benedik has been promoted to the newly created position of global head of advertising. He will be charged with directing the sales strategy and organization across Spotify’s 58 markets.

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