Spotify Helps You Find Your Star Wars Soul Mate

  • 18772071-6c4e-4a0c-8866-4e714619a557
  • spotify-star-wars
  • star-wars-engadget
1 / 3

Spotify has become the latest in a long line of brands to piggyback off Star Wars: The Force Awakens by giving music fans the chance to discover their Star Wars musical match.

Spotify is giving users the chance to see which character, new or old, has the same taste in music as you. The site analyses listening data and assigns users a character based on their most visited artists. 

According to the Spotify playlist Chewbacca is a big fan of the 80s, Stormtroopers love Guns N’ Roses and Padme Amidala loves Destiny’s Child.

Spotify isn’t the first service to offer Star Wars themed marketing tie-ins. Google teamed up with Disney, allowing you to side with the light or dark side of the force. Adidas have teamed up with Disney to create a unique line of Star Wars inspired trainers. Kraft has released a Star Wars themes line of macaroni and cheese. Cover Girl Cosmetics has recently released a Star Wars themes makeup line. The list goes on. 

Click here to find out which character you matched with. Once you have your match, share your Star Wars character with the world across Facebook, Twitter, Tumblr and Instagram.

Please login with linkedin to comment


Latest News

AFR Remya Ramesh head of digital experience at Coles for BOSS Young Executive of the Year  Wednesday 16th June 2021 Photo by Eamon Gallagher
  • Media

AFR BOSS Names Winners Of 2021 Boss Young Executives Awards

In a year where ‘business as usual’ is anything but, AFR BOSS reveals six of Australia’s most inspirational and outstanding young leaders who excelled during the pandemic. The six have been crowned the 2021 BOSS Young Executives in the prestigious awards program, now in its 18th year. Run in conjunction with global leadership consulting firm […]

QMS Renews Contract With Manboom
  • Marketing

QMS Renews Contract With Manboom

On first inspection, B&T was hoping to bring you some manboobs news here. But as you'll see, it's a girdle-free read.

Marketing strategy on digital mobile platform - cross-device tracking programmatic advertising and multi targeting with laptop and mobile phone gadgets.
  • Technology

Index Exchange And MediaMath Join The Human Collective

HUMAN Security (formerly White Ops) today announced two new founding Human Collective members: Index Exchange and MediaMath. Together they participated in thought-provoking panel discussions during the recent IAB Tech Lab CTV & Video Advertising: Growing with Standards virtual event where they emphasized how important it is to work together in the fight against fraud on […]

by B&T Magazine

B&T Magazine
SCA Appoints Cathrine McVeigh To Head Of Audio Production And Operations
  • Media

SCA Appoints Cathrine McVeigh To Head Of Audio Production And Operations

SCA has announced the appointment of Cathrine McVeigh to head of audio production and operations. She will be part of the content leadership team. In the newly created role, McVeigh will oversee the creation of SCA’s new audio production and content operations hub and lead a combined team across the country to deliver a rapidly […]