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Reading: Spinach Scores Media, Digital & Data Duties For Queen Victoria Market
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B&T > Advertising > Spinach Scores Media, Digital & Data Duties For Queen Victoria Market
AdvertisingMediaTechnology

Spinach Scores Media, Digital & Data Duties For Queen Victoria Market

Staff Writers
Published on: 6th July 2018 at 10:49 AM
Staff Writers
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Full-service Melbourne agency Spinach has been appointed by the iconic Queen Victoria Market to handle its media, digital and data.

The scope of the work spans media planning, strategy and trading, including all digital, social and search for the Queen Victoria Market.

Spinach’s appointment follows an increased marketing commitment by Melbourne’s Lord Mayor Sally Capp to the market’s traders.

Meg Dalla Lana, marketing manager for the Queen Victoria Market, said: “Spinach’s ability to combine ideas, strategy, insights and data to maximise opportunities and deliver results is so refreshing and we’re thrilled to partner with them.”

Spinach general manager and media director Ben Willee said: “Spinach is delighted to be working with one of Melbourne’s most famous homegrown entities.

“Queen Victoria Market has enriched the lives of Victorians for generations, and we look forward to helping the business grow bigger and stronger.”

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Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

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