Independent agency SOSS Creative has launched a new TVC for Pulsar Watches Australia.

Produced by Noelle Jones (The Producers) and shot by up and coming Director Danny Camara, the spot features V8 Supercars Driver Lee Holdsworth­ Team 18 – Walkinshaw Racing.

The commercial reinforces Pulsar’s tagline of ‘Every Second is a New Challenge’. The idea highlights a simple truth that time is so crucial in everything we do. And as such, you can always rely on Pulsar no matter what the situation.

This TVC aims to drive watch sales even further and reinforce Pulsar’s commitment to motorsport and its position as Official Watch Partner of V8 Supercars.

Client:                                      Pulsar Australia

Agency:                                   SOSS Creative

ECD / Agency Principal:            Steve Sidhu

MD / Agency Principal:              Stephanie Moss

Director / DOP:                          Danny Camara

Production:                               Noelle Jones, The Producers

Music / Sound Design:              Ack Kinmonth

Colourist:                                 Warren Eagles

Special Thanks:                         Lee Holdsworth Team 18, Shannen Kiely,