Sorrell Slams WPP’s CEO Search As A “Complete Waste Of Time”

Sorrell Slams WPP’s CEO Search As A “Complete Waste Of Time”
SHARE
THIS



Sir Martin Sorrell has wasted no time weighing in to the debate following the official announcement of Mark Read as his replacement as new CEO of WPP.

Read had long been touted as the favourite for the job with Andrew Scott, who was confirmed in the role of chief operating officer, making him Read’s de facto number two.

The duo had been effectively running the company since Sorrell’s abrupt departure back in April.

Yesterday, Sorrell labelled WPP’s five month search for a new chief as a “complete waste of time”.

“The last five months have been a complete waste of time, particularly when our biggest client [Ford] is in review,” Sorrell told UK industry site Campaign.

“I wrote to both Mark and Andrew last night, congratulating them and making a few observations.

“I think they can be very successful but it’s essential they are a twosome.

“Ironically, it’s taken exactly five months to get to the same position as was agreed on 3 April, before the leak [of the investigation into Sorrell’s alleged misconduct as CEO] to the Wall Street Journal,” he said in reference to how the duo had already been appointed as as interim leaders of WPP at that time.

WPP has not responded to Sorrell’s comments.

Since his abrupt exit, Sorrell has regularly criticised the WPP board, complained about his treatment, and strongly denied the allegations levelled against him.

He then famously beat WPP in the winning bid for Dutch production firm MediaMonks in July with many speculating Sorrell would begin to actively compete against his old firm despite a non-compete clause in his contract.

Please login with linkedin to comment

Mark Read martin sorrell sir martin sorrell WPP

Latest News

WPP Q3 Revenues Fall 7.6% YOY
  • Advertising
  • Marketing
  • Media

WPP Q3 Revenues Fall 7.6% YOY

Work at WPP? Down to the last notch on your belt? Well, expect a little more tightening judging by these numbers.

by B&T Magazine

B&T Magazine
Inner Health’s Iconic Blue Bugs Are Back In New Brand Platform Via VMLY&R
  • Media

Inner Health’s Iconic Blue Bugs Are Back In New Brand Platform Via VMLY&R

Inner Health has revolutionised its famous blue bugs as part of a new brand platform launching this week.  Developed by VMLY&R, the new platform ‘Listen to your Gut’ re-introduces the bugs in a whole new environment.  VMLY&R Client Service Director Jo Millington said the new platform aimed to reposition Inner Health as an overall health […]

MINT Expands Technology Portfolio With The Addition Of Audio Brand Bang & Olufsen
  • Media

MINT Expands Technology Portfolio With The Addition Of Audio Brand Bang & Olufsen

Insight-led communications consultancy, The Mint Partners has expanded its technology portfolio with the addition of luxury audio lifestyle brand Bang & Olufsen. Founded in 1925 in Struer, Denmark, Bang & Olufsen has pushed the boundaries of audio technology for almost a century. The company continues to be at the forefront of acoustic innovation with its […]

RAC Insurance Tells WA Locals “We See What You See” In New Spot Via Wunderman Thompson
  • Campaigns

RAC Insurance Tells WA Locals “We See What You See” In New Spot Via Wunderman Thompson

WA car and home insurer, RAC has launched a new campaign to show locals that they understand the priceless relationship members have with their belongings. Created by Wunderman Thompson Perth, the campaign titled ‘We See What You See’ uses computer generated imagery (CGI) to depict the unique relationship a family has with their insured items – […]

TPG Telecom Appoints Paper Moose As Creative Agency For New Brand Felix
  • Campaigns

TPG Telecom Appoints Paper Moose As Creative Agency For New Brand Felix

Paper Moose has created a campaign for the recently announced carbon-neutral telco brand, felix, due to go to market towards the end of the year. This is the first work from Paper Moose since winning a competitive pitch for the new TPG Telecom brand. The teaser campaign raises awareness of the nearly 1 million tonnes […]