B&TB&TB&T
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Search
Trending topics:
  • Cairns Crocodiles
  • Nine
  • Seven
  • Federal Election
  • Pinterest
  • AFL
  • WPP
  • Anthony Albanese
  • AI
  • NRL
  • Thinkerbell
  • Channel 10
  • EssenceMediaCom
  • State of Origin
  • News Corp
  • Cairns Hatchlings
  • Spotlight on Sponsors
  • TV Ratings
  • Radio Ratings
  • Sports Marketing

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
Reading: Sorrell Slams WPP’s CEO Search As A “Complete Waste Of Time”
Share
B&TB&T
Subscribe
Search
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Follow US
  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
B&T > Advertising > Sorrell Slams WPP’s CEO Search As A “Complete Waste Of Time”
AdvertisingMarketingMedia

Sorrell Slams WPP’s CEO Search As A “Complete Waste Of Time”

Staff Writers
Published on: 4th September 2018 at 9:26 AM
Staff Writers
Share
2 Min Read
SHARE

Sir Martin Sorrell has wasted no time weighing in to the debate following the official announcement of Mark Read as his replacement as new CEO of WPP.

Read had long been touted as the favourite for the job with Andrew Scott, who was confirmed in the role of chief operating officer, making him Read’s de facto number two.

The duo had been effectively running the company since Sorrell’s abrupt departure back in April.

Yesterday, Sorrell labelled WPP’s five month search for a new chief as a “complete waste of time”.

“The last five months have been a complete waste of time, particularly when our biggest client [Ford] is in review,” Sorrell told UK industry site Campaign.

“I wrote to both Mark and Andrew last night, congratulating them and making a few observations.

“I think they can be very successful but it’s essential they are a twosome.

“Ironically, it’s taken exactly five months to get to the same position as was agreed on 3 April, before the leak [of the investigation into Sorrell’s alleged misconduct as CEO] to the Wall Street Journal,” he said in reference to how the duo had already been appointed as as interim leaders of WPP at that time.

WPP has not responded to Sorrell’s comments.

Since his abrupt exit, Sorrell has regularly criticised the WPP board, complained about his treatment, and strongly denied the allegations levelled against him.

He then famously beat WPP in the winning bid for Dutch production firm MediaMonks in July with many speculating Sorrell would begin to actively compete against his old firm despite a non-compete clause in his contract.

Join more than 30,000 advertising industry experts
Get all the latest advertising and media news direct to your inbox from B&T.

No related posts.

TAGGED: Mark Read, martin sorrell, sir martin sorrell, WPP
Share
Staff Writers
By Staff Writers
Follow:
Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

Latest News

Seven West Media’s Sales Boss Henry Tajer To Step Down
16/06/2025
ID Collective Opens Business With Blunt By Adding The Umbrella Brand To Its Agency Portfolio
16/06/2025
Criteo Reveals ‘For The Love Of Commerce’, “To Shape & Improve The AI-Driven Commerce Experience”
16/06/2025
Inside Selena Gomez’s Purpose-Driven Beauty Empire: Rare Beauty CPO Goes Beyond Gloss At Vogue Codes
16/06/2025
//

B&T is Australia’s leading news publication magazine for the advertising, marketing, media and PR industries.

 

B&T is owned by parent company The Misfits Media Company Pty Ltd.

About B&T

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise

Top Categories

  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Opinion
  • Technology
  • TV Ratings

Sign Up for Our Newsletter



B&TB&T
Follow US
© 2025 B&T. The Misfits Media Company Pty Ltd. All Rights Reserved.
Welcome Back!

Sign in to your account

Register Lost your password?