SodaStream has unveiled its newest video campaign “Say Goodbye” featuring Game Of Thrones actors Thor Bjornsson AKA “The Mountain”, Hannah Waddingham AKA “Septa” and Kristian Nairn AKA “Hodor”.
In the video, the actors struggle with single-use plastic bottles in everyday situations realizing they should say goodbye to them.
This campaign once again emphasizes Sodastream’s environmental message.
SodaStream CEO, Daniel Birnbaum said: “We are always looking for fun and exciting ways to convey the message that we can enjoy fresh sparkling beverages in a planet-friendly way.
“We encourage consumers to say goodbye to single-use plastic and hello to reusable solutions and as a bonus, they will also avoid unnecessary, painful schlepping.”
The video is a special remake of an existing SodaStream Campaign (watch here) from 2017.
It’s not the first time each of the GoT stars have appeared in a Sodastream video, but this time the company chose to unite them for a final goodbye.
Kristian Nairn commented: “As a fan of SodaStream and an advocate for the environment myself, I always welcome an opportunity to help SodaStream spread their environmental message about single-use plastic.
“This time I got to do it with my two friends, Thor and Hannah, which makes it even better!”
Streaming giant Netflix has questioned the feasibility of local content requirements in its submission to the government’s ‘Supporting Australian Stories on Our Screens’ options paper review. The review follows the ACCC’s Digital Platforms Inquiry, from which the government identified existing Australian content obligations as a topic of interest in the development of a platform-neutral regulatory […]
A brave move has paid dividends for Baskin-Robbins Australia who recently announced they won the award for Best Digital Initiative at last week’s QSR Media Awards. Baskin-Robbins Australia’s Master Licensee, Palm Oasis Ventures took a risk in launching a digital winter campaign targeting a new millennial and Gen Z demographic when it partnered with Netflix to launch season 3 of the streaming giant’s most popular show, the sci-fi horror series, Stranger Things.
Leading eCommerce website development agency, Convert Digital, has achieved the coveted Magento Gold Status from Adobe. This accomplishment has been reached following the agency’s continuing work with the Magento 2 platform - platform that is incredibly robust and offers unrivalled flexibility and scalability.