Slim Pickings For Aussies At Cannes Overnight, While Trump Wins A Grand Prix

Slim Pickings For Aussies At Cannes Overnight, While Trump Wins A Grand Prix
SHARE
THIS



There ought to be very few sore Australian heads in Cannes when they wake up later today as Australia managed only a handful of silver and bronze lions in the categories announced overnight – design, mobile, outdoor, print and publishing, and radio and audio.

Proving the parlous state of print in Australia, no Australian entries made the cut in the category. However this should come as little surprise as no Australian entry made the shortlist. We wonder if there were even any entries submitted?

The grand prix for the category was won by Brazilian agency Agencia Africa, part of DDB, for its work Tagwords on behalf of Budweiser.

In design, Cummins&Partners Melbourne bagged a silver for its work The Most Interesting Job In The World on behalf of The Australian Secret Intelligence Service.

Ogilvy Australia, Sydney managed a bronze in the category for its work The Museum That Made a Name For Itself By Changing Its Name on behalf of the Museum of Contemporary Art.

The grand prix for design went to AMVBBDO, London for its work Trash Isles on behalf of Plastic Oceans/Lad Bible.

In mobile, Kiwi agency Colenso DDBO grabbed gold, silver and bronze with its work SelfieStix on behalf of the Pedigree brand within Mars. WhiteGrey Melbourne was the only Australian agency to trouble the scorers with a bronze for its Invisible Friends on behalf of the Missing Persons Advocacy Network.

The grand prix for the category went to another Brazilian agency Grey Brazil for its work Corruption Detector on behalf of Reclame Aqui.

Outdoor was also slim pickings for Australia, with CHE Proximity being awarded silver for its Inconvenience Stores on behalf of Swann Insurance and Y&R Melbourne grabbing bronze for Sip Safe for Monash University.

Five grand prix lions were handed out for outdoor, with four going to different executions for McDonalds produced by Cossette, Toronto. The final grand prix was awarded to Comedy Central for The Daily Show Presents: The Donald J Trump Presidential Twitter Library.

In radio and audio, Clemenger BBDO Brisbane won two bronze awards for two separate executions on behalf of Super Retail Group’s Boating Camping Fishing.

The grand prix in the category went to Ogilvy Cape Town for Soccer Song For Change on behalf of Carling Black Label and its Anti Abuse Initiative.

Please login with linkedin to comment

Cannes Lions 2018

Latest News

Wild Turkey And Matthew McConaughey Recognise Aussie Local Legends
  • Media

Wild Turkey And Matthew McConaughey Recognise Aussie Local Legends

Wild Turkey and Creative Director Matthew McConaughey, in partnership with Eleven, unveil a new Wild Turkey With Thanks initiative. The integrated campaign is shining a light on Australian Local Legends who have stood with conviction supporting their environment and communities throughout the crises of 2020. Wild Turkey’s With Thanks is a global, annual platform, wherein […]

Australian Rules football on grass
  • Uncategorised

AIA Australia Partners With Yet Another AFL Team

AIA Australia has announced that it is now the official life, health and wellbeing partner to the AFL’s St Kilda Football Club. According to the company, the new partnership will provide club members with learnings, tools, and strategies that they can use to lead healthier lifestyles. Members will at the same time receive access to […]

Apple Ads Spark $16M Lawsuit
  • Technology

Apple Ads Spark $16M Lawsuit

Apple has been fined $16 million for misleading ads. Tim Cook pays it with loose change from behind the couch.

by B&T Magazine

B&T Magazine
AppsVillage Partners With TikTok To Allow SMBs To Advertise To TikTok’s Aussie Users
  • Technology

AppsVillage Partners With TikTok To Allow SMBs To Advertise To TikTok’s Aussie Users

Small to medium sized businesses will now be able to advertise on TikTok through SaaS solutions provider AppsVillage (ASX:APV). APV will allow SMBs to create and manage campaigns on TikTok in under three minutes using its AI software and advertising management platform JARVIS. The partnership makes the most of TikTok’s self-service advertising offering which launched […]

DOUBLESTAR CO Turns Technology Stunning With New Brand Livery For Australia’s Own Advanced Navigation
  • Advertising

DOUBLESTAR CO Turns Technology Stunning With New Brand Livery For Australia’s Own Advanced Navigation

To keep pace with their transformative technology, Advanced Navigation turned to DOUBLESTAR CO for art direction, 3D modelling and design help that would capture the value proposition and offering of Advanced Navigation: AIR, LAND, SEA & SUB-SEA for their upcoming campaign “Accurate positioning in the most demanding conditions”. Advanced Navigation’s Head of Marketing Romain Pare […]

Tom Pitney Promoted To Strategy Director At Junkee Studio
  • Media

Tom Pitney Promoted To Strategy Director At Junkee Studio

Junkee Studio, oOh!media’s creative and social agency division, is capitalising on another successful year by announcing the promotion of Tom Pitney to Strategy Director. Pitney will now drive the direction of Junkee’s in-house creative and strategy team, which produces bespoke content solutions for brands to help them tell and share their stories across their owned […]

Cricket Australia Boss Slams Seven For Talking “Our Wonderful Game Down”
  • Media

Cricket Australia Boss Slams Seven For Talking “Our Wonderful Game Down”

Cricket Australia’s (CA) interim CEO Nick Hockley (main photo) has slammed broadcaster Seven for talking “our wonderful game down”. In a blistering attack on its broadcast partner, Cricket Australia lashed Seven for its ongoing legal stoush as it attempted to exit its four-year deal with the sport. As reported on B&T today, Seven West Media […]

by B&T Magazine

B&T Magazine
TAC’s Christmas Campaign Via TABOO Urges Victorians To ‘Spend It Wisely’
  • Campaigns

TAC’s Christmas Campaign Via TABOO Urges Victorians To ‘Spend It Wisely’

Road safety meets a time-honoured Christmas tradition with the launch today of the Transport Accident Commission’s ‘Spend it Wisely’ advent calendar initiative, developed in close partnership with Melbourne-based creative agency TABOO. The digital advent calendar provides 25 days of road safety tips, plus offers and discounts to businesses throughout the holiday season, to help Victorians […]

Fort Wayne, Indiana - Circa April 2017: Pepsi and PepsiCo Vending Machines Awaiting Repair. Pepsi is one of the largest beverage producers in the world IV
  • Marketing

PepsiCo ANZ Appoints New CMO For Snacks & Beverages

PepsiCo Australia and New Zealand has announced the appointment of Vandita Pandey to the newly created role of Chief Marketing Officer for both snacks and beverages. Pandey comes from Frito-Lay (a PepsiCo company) in the United States where she has spent the last 11 years in roles that span across marketing, corporate strategy, insights and […]