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Reading: Service NSW Appoints Saatchi & Saatchi
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B&T > Advertising > Service NSW Appoints Saatchi & Saatchi
Advertising

Service NSW Appoints Saatchi & Saatchi

Charmaine Andrew
Published on: 19th November 2014 at 10:52 AM
Charmaine Andrew
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Saatchi & Saatchi has won the Service NSW business after a competitive pitch.

A number of NSW Government agencies fall under the Service NSW banner including Fair Trading, Roads and Maritime Services, Births Deaths and Marriages, Housing NSW, Office of State Revenue, Office of Ageing and the Office for Environment and Heritage.

Saatchi & Saatchi’s first assignment is to develop an integrated campaign to promote the various NSW Government transactions that are now available through the website.

The campaign will launch in November.

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TAGGED: Cannes Lions Healthcare, Clemenger BBDO Sydney, Instagram ads
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By Charmaine Andrew
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I commenced my career in advertising over 15 years ago via the Communications Council University Graduate Program at Clemenger BBDO, Sydney. Over the years, I’ve gained experience working across major international clients such as Pepsi, Lion Nathan, Mars, McDonald’s, P&G and General Mills. I’ve worked with some wonderful people across many countries. During my time in London at AMV BBDO as European Account Director on Mars I was responsible for running business across 27 markets. It was exciting managing campaigns across numerous markets that have both cultural and language differences. The creative product and campaign results achieved made all the trips to Paris and Germany and Prague and Russia etc. worth it ! I’m proud to have been part of teams that have won a number of industry awards such as a Gold AFA Effectiveness Award for Hahn Premium Light at Clem’s and Cannes awards for McDonald’s “Inner-Child” and “Cheeseburger – Life” at Leo Burnett and "Sounds Italian" for Capi at Saatchi & Saatchi . Right now, in my role as New Business Director at Saatchi & Saatchi Australia I’m responsible for facilitating and transitioning new agency business and training people on how to run a New Business Machine. I’m excited about the part I can play in growing and shaping both Clients’ businesses and our own.

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