British pop singer and Aussie The Voice judge, Seal, has starred in an ad for Discovery’s new Shark Week promo in the US where he gets eaten alive by a monster CGI shark.
Seal is seen serenading fans on a jetty with his hit Kiss From A Rose before becoming the huge great white’s lunch. The ad finishes with the tag, “It’s still a bad week to be a seal”. Check out the ad below:
The ad is the work of Los Angeles creative agency AV Squad with additional 3-D modelling from The Important Looking Pirates.
The 54-year-old Seal is, of course, is alive and well and presently a judge on Nine’s The Voice for a rumoured appearance fee in the millions.
Condom maker Durex has launched a new campaign, urging lovers to “not go back to normal” as lockdown restrictions ease. In the “call to arms, legs, bums and private parts”, Durex discusses recent problems with promoting safe sex, including “rubbish excuses” from men to not wear a condom and “shaming women for even carrying one”. […]
COVID-19 has hit Seven West Media harder than most, forcing widespread cost-cutting across the business that have seen shows and staff – both on-air talent and behind the scenes – to be made redundant. The late-starting AFL has played heavily on the network’s bottom line, with a number of ad sales people forced out the […]
A Brazilian TV reporter has endured a terrifying on-air moment after she was mugged at knifepoint during a live cross. CNN reporter Bruna Macedo was reporting on rising flood levels in Brazil’s capital São Paulo when a homeless man can be seen in the backgound stalking her. Macedo was chatting with studio anchor Rafael Colombo when the […]
BINGE, Australia’s newest entertainment streaming service, has partnered with THE ICONIC to create ‘INACTIVEWEAR’ – an exclusive line of unisex luxe-loungewear, launching on Tuesday, 7 July 2020. With over half of Australians (57 per cent) stating they’ve streamed at least 20 per cent more content during COVID-19, INACTIVEWEAR has been designed to provide Bingers with […]
Talent platform, Puffling, has launched a new employer brand showcase, vetting organisations before applying based on the three key future of work pillars: Diversity, Flex and Culture. Whilst unemployment numbers continue to rise and many organisations gear up for restructures and further staff cuts, top performers are becoming harder to attract given market instability. Puffling […]
Isentia has today announced its Culturally And Linguistically Diverse (CALD) media monitoring service, to expand coverage to non-English publications across the country. The new service monitors foreign language publications across Australia and provides editorially curated article summaries in English, together with links to the pdf of the original article. The new service covers eight languages; […]
In the beginning of 2020, all sorts of ‘predictions’ around consumer confidence and ecommerce were made – predictions which are now utterly irrelevant. In the space of a few months, life irrevocably changed and predictable consumer behaviour was thrown out the window, along with a lot of ‘normality.’ So where will the consumer be left […]
The COVID-19 crisis and the associated forced isolation and restricted movement, has led to an increase in reports of domestic and family violence. Women who are experiencing or are at risk of experiencing intimate-partner violence have become more vulnerable as they are forced to stay at home with their abusive partners.
Free TV Australia today called on the government to urgently reform the Australian content regulatory framework to provide commercial television broadcasters with flexibility to deliver the Australian content that audiences are demanding. Commenting on Free TV’s submission to the government’s options paper, ‘Supporting Australian stories on our screens‘, Free TV CEO, Bridget Fair said: “The […]
MyState Bank has showcased new banking technology with a brand campaign created at the height of the Covid-19 lockdown. Virtual casting sessions, talent from the same family and a strict enforcement of a two-metre distancing rule on set: a brand campaign for MyState Bank by The Royals tackled Covid-19 restrictions to film a series of […]
Upset Hindus have urged Belgium-based brewer Anheuser-Busch InBev to change the name of its popular ‘Brahma’ beer brewed in Brazil, calling it highly inappropriate to their religion. Rajan Zed, who is President of Universal Society of Hinduism, pointed out that in Hinduism; Lord Brahma, along with Lord Vishnu and Lord Shiva; formed the great triad […]
After years in hibernation, the iconic and nostalgic ‘D-D-Demazin’ mnemonic from the 80s and 90s is back. The new ad, developed by Clemenger BBDO Sydney, will evoke fond childhood memories of Demazin, a well-known brand that has been treating Australian families for more than fifty years. While the new spot, directed by Airbag’s Chris Hill, […]
In this guest post, founders of The Daily Aus Sam Koslowski and Zara Seidler discuss why in order to stay in the game and keep its user, social media giant Facebook needs to do more to combat hate speech… For young Australians, Facebook is on the decline. Unless the platform better responds to its user’s […]
A brave move has paid dividends for Baskin-Robbins Australia who recently announced they won the award for Best Digital Initiative at last week’s QSR Media Awards. Baskin-Robbins Australia’s Master Licensee, Palm Oasis Ventures took a risk in launching a digital winter campaign targeting a new millennial and Gen Z demographic when it partnered with Netflix to launch season 3 of the streaming giant’s most popular show, the sci-fi horror series, Stranger Things.
Leading eCommerce website development agency, Convert Digital, has achieved the coveted Magento Gold Status from Adobe. This accomplishment has been reached following the agency’s continuing work with the Magento 2 platform - platform that is incredibly robust and offers unrivalled flexibility and scalability.