SBS Secures Free-To-Air TV Rights For NBL

SBS Secures Free-To-Air TV Rights For NBL
SHARE
THIS



The National Basketball League (NBL) has announced that SBS has secured exclusive free-to-air TV broadcast rights for the upcoming 2016-17 season, along with the rights to stream games live online.

The deal, which comes into effect during the first round of competition on 9 October 2016, will see the network broadcast one live game each Sunday on its SBS and SBS HD channels, as well as online via streaming.

Larry Kestelman, executive director of the NBL, said the league is excited to have a national public broadcaster on board for the upcoming season.

“It’s great a new demographic of fans who may not normally watch through either NBL TV or other broadcast partnerships [that] are able to watch our great game,” he said.

“Our goal is to reach as many Australian basketball fans as possible through our coverage and showcase the quality of the NBL to Australian audiences. Having a free-to-air broadcaster that also loves and understands the business of televising sport is of huge importance to us as we continue to grow the sport.”

SBS director of sport Ken Shipp said the network is excited to deliver the very best of men’s professional basketball to fans across the country.

“We know how sport has the ability to bring people from across Australia’s diverse communities together, and we’re proud to be building on our existing offering of premier Australian and international sport with the NBL,” he said.

Please login with linkedin to comment

National Basketball League NBL Sport

Latest News

LED Display - Job Openings
  • Technology

Australian Tech Jobs Stunt COVID Slump

New data has revealed that Australia’s technology workforce managed to grow in 2020, despite the widespread financial downturn caused by the COVID-19 pandemic. ACS has released its annual Australia’s Digital Pulse report, prepared by Deloitte Access Economics, which looked at how the technology sector performed during the pandemic. And with 2020 seeing the continued rise of eCommerce, […]

by B&T Magazine

B&T Magazine
US Attorneys General Urge Facebook To Abandon Plans For Kids Instagram
  • Media
  • Technology

US Attorneys General Urge Facebook To Abandon Plans For Kids Instagram

Attorneys General of more than 40 US states have called for Mark Zuckerberg to reverse plans for a version of Instagram aimed at children. In March, Buzzfeed published an internal company post stating that the company was looking to build a version of Instagram for children under 13 – the current age minimum of the app. […]

by B&T Magazine

B&T Magazine
Women Leading Tech: Outfit’s Ash Ivory On The Power Of Trust
  • Technology

Women Leading Tech: Outfit’s Ash Ivory On The Power Of Trust

While the 2021 Women Leading Tech awards have been and gone, at B&T we are always looking to celebrate the brilliant women leading the tech industry. Ash Ivory is Outfit’s head of product and spoke to B&T about getting women into product design, leading the next generation of tech, and the joys of motorbikes. B&T: How has […]

Australian Companies 2 Design And Voice Adelaide See Success In Typography Awards
  • Marketing

Australian Companies 2 Design And Voice Adelaide See Success In Typography Awards

Two winners each from Australia and New Zealand were among those revealed by the Type Directors Club. The Types Directors Club is the world’s leading typography organization and part of The One Club for Creativity, with the companies awarded at two premiere global awards programs: TDC67 Communication Design and 24TDC Typeface Design competitions. In Australia, […]

Nature Appoints New Leadership Team
  • Technology

Nature Appoints New Leadership Team

Nature announces new leadership team. Still a little remiss giving the hedgerow out the front a trim and shaping.

Cresta Awards Announce dentsu mcgarrybowen’s Merlee Jayme As Chair
  • Media

Cresta Awards Announce dentsu mcgarrybowen’s Merlee Jayme As Chair

Merlee Jayme, Global President of Dentsu McGarrybowen, is confirmed as this year’s Chair of the prestigious Cresta Awards. The much-awarded ‘Chairmom’ and Chief Creative Officer of Philippines agency Dentsu, Jayme Syfu, says she cannot wait to see what gets entered in this year’s competition. Her role includes vision-setting for the jury of 120+ leading creatives […]

The Wired Agency Wins Leading Digital Learning Business
  • Marketing

The Wired Agency Wins Leading Digital Learning Business

Following a pitch process, The Wired Agency [Wired] has won the creative, digital and social remit for the digital education business, CoWorks. Specialising in providing digital based coaching to HSC students, CoWorks is growing its offering across New South Wales following the profound impact Covid had and continues to have, on students and how they […]

Seven’s Jack McLintock Joins Media Monitoring Company Streem
  • Media

Seven’s Jack McLintock Joins Media Monitoring Company Streem

Realtime media monitoring company Streem has appointed Jack McLintock to the new role of Media Relations Manager. McLintock was previously Corporate and Government Affairs Manager at Seven West Media, and also has several years’ experience working in federal politics. Streem CEO Elgar Welch said McLintock’s strong media industry and corporate affairs experience was a key […]

Think HQ Moves Research Practice In House With Appointment Of Dr Pauline Ho
  • Marketing

Think HQ Moves Research Practice In House With Appointment Of Dr Pauline Ho

In a move that strengthens its research offering, purpose-driven integrated communications agency Think HQ has brought its research function in-house and appointed Dr Pauline Ho (pictured right) to lead development of its growing research operation. Dr Pauline Ho has joined Think HQ as Strategy and Insights Manager. She is an experienced research and evaluation specialist […]