Samsung And Legacy Esports Renew Partnership

Young professional esports players playing games

Samsung Electronics Australia has today announced the renewal of its partnership with Legacy Esports, one of Australia’s fastest-growing esports teams. The agreement brings the partnership into its third year, with both brands stepping into the new decade with plans to further develop the Australian team and the local esports community.

The announcement builds on Samsung Australia and Legacy Esports’ work during the past two years to help grow and develop the team’s competitive and grass-roots community gaming programs. Together, both brands are now looking to raise the bar to the next level and strengthen Legacy Esports’ presence in the global esports scene.

Samsung will continue to equip Legacy Esports gaming teams with NVMe M.2 SSDs and curved gaming monitors, aiming to help bolstering player immersion and helping bring a new level of competitive gaming in 2020.

“As we enter a new decade, we’ll see esports continue to grow in Australia capturing the attention of more gamers and viewers, and our commitment to Legacy Esports is to continue supporting their growth and help them make the unachievable possible,” said Samsung Electronics Australia director of display and memory solutions Phil Gaut.

“Our renewed partnership with Legacy Esports is a step further in that direction, fueled by their unwavering passion for gaming and eagerness to represent Australia.”

Legacy Esports is kicking off 2020 with a bolstered team and an increased focus on competing internationally. As part of the revamp, the team has made two key new hires, including Jensen Goh as head League of Legends coach who comes from Singapore and brings international experience in markets such as Europe, as well as streamer & content expert, Kori “Vandie” Hallows, who will lead Legacy’s presence on streaming platforms and connect the Australian athletes with their global counterparts. Other significant changes include the games the team will participate in and its outlook to competitions both locally and internationally.

“We look forward to the future as we move into the third year of our partnership with Samsung and are excited about what we can continue to achieve together,” said Legacy Esports head of esports Tim Wendell.

“The support we have received from Samsung has been fundamental to the development of our athletes and we can’t wait to explore new ways to collaborate.”

Last year, as part of the partnership, and for the first time, Samsung embarked on a global gaming development experience by hosting Legacy Esports on a tour to the epicentre of gaming, Seoul, Korea. Legacy Esports met with the elite esports team, Gen.G, and gained insights about their training programs and had a workshop with the Korean athletes and coaching staff.

Samsung has also collaborated with Legacy over the past two years for PAX, Melbourne, showcasing the team’s talent on the arena stage and at the Samsung booth.


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