B&TB&TB&T
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Search
Trending topics:
  • Cairns Crocodiles
  • Nine
  • Seven
  • Federal Election
  • Pinterest
  • AFL
  • AI
  • News Corp
  • Married At First Sight
  • NRL
  • Cairns Hatchlings
  • Channel 10
  • Anthony Albanese
  • oOh!Media
  • WPP
  • Special
  • Thinkerbell
  • TV Ratings
  • Radio Ratings
  • Sports Marketing

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
Reading: Sally Williams Joins Supercart Australia As Brand Ambassador
Share
B&TB&T
Subscribe
Search
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Follow US
  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
B&T > Campaigns > Sally Williams Joins Supercart Australia As Brand Ambassador
Campaigns

Sally Williams Joins Supercart Australia As Brand Ambassador

Roy Fleming
Published on: 29th March 2019 at 10:56 AM
Roy Fleming
Share
3 Min Read
SHARE

Former Brand Power Australia presenter Sally Williams has joined local shopping trolley manufacturer Supercart Australia to continue the Big Push for a more sustainable nation.

Trolleys need ambassadors too!

The popular 3AW presenter and TV personality has joined Supercart as its first ambassador, a partnership designed to create more awareness of the sustainable shopping trolleys which are made from recycled plastic milk bottles.

The trolleys are already gaining attention in Australian supermarkets with a number of independent business owners and supermarket giants having replaced their steel- trolleys with the range of products created by Supercart Australia.

Some quick facts about Supercart Australia trolleys:

  • Each 180-litre shopping trolley is manufactured using 154 recycled 2-litre milk bottles otherwise destined for recycling depots or landfill.
  • The manufacturing process uses significantly less water and energy than the equivalent steel trolley with the accompanying benefit of reduced greenhouse gas emissions.
  • They are typically 30 per cent lighter than steel trolleys resulting in a pleasant shopping experience and are proudly made in Australia.
  • Supercart is the leading manufacturer of shopping trolleys and baskets in South Africa with a history dating back more than 30 years.

Supercart ambassador Sally Williams (pictuerd below) said: “We need Australians to get behind the Big Push, moving decision-makers to improve their response to sustainability which is so important in protecting our environment.”

Sally Williams

Supercart Australia technical director Louw Van Tonder said the partnership with Sustainable Sally brought together two brands committed to sustainability.

Van Tonder said: “We are delighted to be involved with Sally who represents the values and ideals we have about our products.

“Like many Australian manufacturers, we are concerned about our environment, its future, and the role we all play in creating positive change.”

“We need everyone to get behind our Big Push for sustainability and create lasting change.”

Williams, who has a regular sustainability segment on 3AW and Vasili’s Garden TV show on 7Two, said her ambassadorship was an opportunity to draw attention to manufacturers who play an integral role in sustainable practices.

She said: “The team at Supercart Australia has been doing an amazing job developing products which lead to more sustainability, especially in the supermarket space where we all can do our little bit for the planet.

“We need more Australians to make conscious decisions about sustainability, but we need shoppers to pressure supermarket owners and big business decision-makers about their responsibility to do more to protect the planet.

“Supercart has a proud track record spanning more than two decades and have now chosen to be sustainable by only offering trolleys made from recycled plastic.”

She concluded: “It’s time Australians did more to support businesses who act responsibly, and I’m thrilled to be involved with the team and its vision.”

Join more than 30,000 advertising industry experts
Get all the latest advertising and media news direct to your inbox from B&T.

No related posts.

TAGGED: Sally Williams
Share
By Roy Fleming
Follow:
Communications specialist

Latest News

Emboldened, Emotional & Inspired – Cairns Crocodiles Masterclass, Presented By News Australia, Tug The Heartstrings
16/05/2025
TV Ratings (15/05/2025): Women’s State Of Origin Game 2 Pulls Nearly Twice The Viewers Of AFL Clash
16/05/2025
Nine Hails “A Great Day For Investigative Journalism” As Ben Roberts-Smith Loses Defamation Appeal
16/05/2025
Keep Left Updates Earned Media Impact Score Platform
16/05/2025
//

B&T is Australia’s leading news publication magazine for the advertising, marketing, media and PR industries.

 

B&T is owned by parent company The Misfits Media Company Pty Ltd.

About B&T

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise

Top Categories

  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Opinion
  • Technology
  • TV Ratings

Sign Up for Our Newsletter



B&TB&T
Follow US
© 2025 B&T. The Misfits Media Company Pty Ltd. All Rights Reserved.
Welcome Back!

Sign in to your account

Register Lost your password?