B&TB&TB&T
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Search
Trending topics:
  • Cairns Crocodiles
  • Nine
  • Seven
  • Federal Election
  • Pinterest
  • AFL
  • AI
  • News Corp
  • Married At First Sight
  • NRL
  • Cairns Hatchlings
  • Channel 10
  • Anthony Albanese
  • oOh!Media
  • WPP
  • Thinkerbell
  • Special
  • TV Ratings
  • Radio Ratings
  • Sports Marketing

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
Reading: SaleCycle Announces Launch Of New Email Solutions To Help With The Customer Journey
Share
B&TB&T
Subscribe
Search
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Follow US
  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
B&T > Marketing > SaleCycle Announces Launch Of New Email Solutions To Help With The Customer Journey
Marketing

SaleCycle Announces Launch Of New Email Solutions To Help With The Customer Journey

Karen Terranova
Published on: 25th November 2016 at 11:20 AM
Karen Terranova
Share
3 Min Read
SHARE

SaleCycle has launched new email solutions which enable clients to target visitors with automated, personalised emails wherever they are in their buying journey, from targeting first-time browsers through to following-up with those who have recently made a purchase.

SaleCycle, the behavioral marketing company, today announced the launch that aims to help brands improve every stage in their customer journey.

The new features enable their clients to target visitors with automated, personalized emails wherever they are in their buying journey, from targeting first-time browsers through to following-up with those who have recently made a purchase.

The new features include:

  • Browse Abandonment Emails – Target visitors who look at specific products with personalised suggestions based on their browsing history;
  • Cart Abandonment Surveys – Gain insights on the reasons people abandon on their site by automating a survey to visitors who have abandoned;
  • Cross-Sell / Upsell Emails – Add value to every purchase with personalised recommendations designed to tempt their customers to buy more;
  • Replenishment Emails – Ensure that customers never run out of their favorite products with timely reminders when they need replacements.

Head of product, Michael Barber, said, “Email has always been at the cornerstone of SaleCycle’s heritage and we’re incredibly excited to bring the features to market that our clients have been crying out for.

“As our friends at Econsultancy recently published, email continues to outperform other channels when it comes to ROI – at 73 per cent in 2016 – and it’s a trend we don’t anticipate that will slow any time soon.”

Head of marketing, Chris Sheen, added, “It’s always exciting bringing new products to market, but even more so when they are backed by our fantastic client base. We have clients across retail, travel and financial service already using these new features with great effect and I can’t wait to see who is next to roll the new features out.”

SaleCycle will be demonstrating examples of their new emails in action in a live webinar on Tuesday 29 November.

Join more than 30,000 advertising industry experts
Get all the latest advertising and media news direct to your inbox from B&T.

No related posts.

TAGGED: salecycle
Share

Latest News

Emboldened, Emotional & Inspired – Cairns Crocodiles Masterclass, Presented By News Australia, Tug The Heartstrings
16/05/2025
TV Ratings (15/05/2025): Women’s State Of Origin Game 2 Pulls Nearly Twice The Viewers Of AFL Clash
16/05/2025
Nine Hails “A Great Day For Investigative Journalism” As Ben Roberts-Smith Loses Defamation Appeal
16/05/2025
Keep Left Updates Earned Media Impact Score Platform
16/05/2025
//

B&T is Australia’s leading news publication magazine for the advertising, marketing, media and PR industries.

 

B&T is owned by parent company The Misfits Media Company Pty Ltd.

About B&T

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise

Top Categories

  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Opinion
  • Technology
  • TV Ratings

Sign Up for Our Newsletter



B&TB&T
Follow US
© 2025 B&T. The Misfits Media Company Pty Ltd. All Rights Reserved.
Welcome Back!

Sign in to your account

Register Lost your password?