B&TB&TB&T
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Search
Trending topics:
  • Cairns Crocodiles
  • Nine
  • Seven
  • Federal Election
  • Pinterest
  • AFL
  • AI
  • WPP
  • Anthony Albanese
  • NRL
  • EssenceMediaCom
  • Thinkerbell
  • Channel 10
  • News Corp
  • Spotlight on Sponsors
  • State of Origin
  • Cairns Hatchlings
  • TV Ratings
  • Radio Ratings
  • Sports Marketing

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
Reading: Saatchi & Saatchi’s ‘Unbreakable Drivers’ Recognised As One Of The Top Automobile Ads
Share
B&TB&T
Subscribe
Search
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Follow US
  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
B&T > Advertising > Saatchi & Saatchi’s ‘Unbreakable Drivers’ Recognised As One Of The Top Automobile Ads
AdvertisingMedia

Saatchi & Saatchi’s ‘Unbreakable Drivers’ Recognised As One Of The Top Automobile Ads

Charmaine Andrew
Published on: 15th January 2015 at 9:55 AM
Charmaine Andrew
Share
2 Min Read
SHARE

Saatchi & Saatchi Australia’s “Unbreakable Drivers” campaign for Toyota Hilux has been recognised as one of the top Automobile ads of the year at the One Show Automobile Advertising of the Year Awards.

The global awards ceremony was held at the North American International Auto Show in Detroit and “Unbreakable Drivers” awarded as one of the best ads of the year in the broadcast television category.

Directed by Tim Bullock from Scoundrel, the campaign celebrates the unbreakable drivers and shows what it takes to be worthy of the Unbreakable Hilux.

The campaign consists of a suite of TV spots, and is also supported by an extensive social, outdoor and digital campaign.

http://youtu.be/aVdvdG0jcv8

Campaign Credits:

Toyota

Brad Cramb, Divisional Manager, National Marketing

Peter Hampson, Corporate Manager, Brand Management & Communications

Noni Rosengren, Manager Commercial & Brand Advertising

Lisa Sutherland, Commercial Communications Manager

 

Saatchi & Saatchi

Executive Creative Director – Mike Spirkovski

Creative Director– Steve Carlin

Art Director – V. Wassim Kanaan

Copywriter – Emma Lord

Executive Producer – Llew Griffiths

Producer – Greg Fyson

Executive Planning Director – Jason Lonsdale

Managing Partner – Ben Court

Senior Business Director – Amy Turnbull

Business Manager – Chelsea Lamond

 

Director – Tim Bullock

Executive Producer – Adrian Shapiro

Prod Co – Scoundrel

Editor – Jack Hutchings @ The Butchery

Post Production – Cutting Edge

Colourist – Ben Eagleton @ BE

Sound – Nylon Studios

Music – Level Two Music

 

Join more than 30,000 advertising industry experts
Get all the latest advertising and media news direct to your inbox from B&T.

No related posts.

TAGGED: Cannes Lions Healthcare, Clemenger BBDO Sydney, Jules Hall
Share
By Charmaine Andrew
Follow:
I commenced my career in advertising over 15 years ago via the Communications Council University Graduate Program at Clemenger BBDO, Sydney. Over the years, I’ve gained experience working across major international clients such as Pepsi, Lion Nathan, Mars, McDonald’s, P&G and General Mills. I’ve worked with some wonderful people across many countries. During my time in London at AMV BBDO as European Account Director on Mars I was responsible for running business across 27 markets. It was exciting managing campaigns across numerous markets that have both cultural and language differences. The creative product and campaign results achieved made all the trips to Paris and Germany and Prague and Russia etc. worth it ! I’m proud to have been part of teams that have won a number of industry awards such as a Gold AFA Effectiveness Award for Hahn Premium Light at Clem’s and Cannes awards for McDonald’s “Inner-Child” and “Cheeseburger – Life” at Leo Burnett and "Sounds Italian" for Capi at Saatchi & Saatchi . Right now, in my role as New Business Director at Saatchi & Saatchi Australia I’m responsible for facilitating and transitioning new agency business and training people on how to run a New Business Machine. I’m excited about the part I can play in growing and shaping both Clients’ businesses and our own.

Latest News

TV Ratings (12/6/2025): 1.4 Million People Viewed The Western Bulldogs Kicking Its Way Into The Top Eight
13/06/2025
WARC Downgrades Global Ad Spend Forecast Amid “Trade Tensions” & Uncertain Tech Market
13/06/2025
Marketers Call For Measurement ‘Parity’ In Video, But One Buyer Warns ‘Be Careful What You Wish For’
13/06/2025
Meta Cracks Down On Nudify Apps & Sues Hong Kong Developer Behind CrushAI
13/06/2025
//

B&T is Australia’s leading news publication magazine for the advertising, marketing, media and PR industries.

 

B&T is owned by parent company The Misfits Media Company Pty Ltd.

About B&T

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise

Top Categories

  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Opinion
  • Technology
  • TV Ratings

Sign Up for Our Newsletter



B&TB&T
Follow US
© 2025 B&T. The Misfits Media Company Pty Ltd. All Rights Reserved.
Welcome Back!

Sign in to your account

Register Lost your password?