Saatchi & Saatchi Showcases Toyota’s New-Look Kluger

Saatchi & Saatchi Showcases Toyota’s New-Look Kluger

Saatchi & Saatchi last night released a new integrated campaign to launch the new-look Toyota Kluger.

The launch campaign titled “Built for families. Designed for attention” demonstrates that the new-look
Kluger has both function & form – delivering all the space and features a family needs from a modern SUV
as well as the style and looks to match.

The launch campaign directed by Tim Bullock from Scoundrel will be rolled out across a suite of TV spots
supported in social, outdoor and digital.

Toyota Motor Corporation Australia

Wayne Gabriel, Divisional Manager, National Marketing

Yolande Waldock, Corporate Manager, Brand Management & Communications

Hannah Roy, Manager, Marketing Communications – Commercial Vehicles & SUVs

Nadine Johnston, Brand & LTOA Manager, National Marketing Division

Saatchi & Saatchi

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